Wave and Lenovo who can occupy the server market boss

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As the saying goes, "see the excitement is not afraid of big", and there is nothing more than "two tiger competition" drama code more foot.

Recently, one months after Lenovo's publisher was to be "the King of the Department" in 2008, the wave announced an attack on the high-end. So some people say, the tide deliberately highlight high-end image, intended to suppress Lenovo. So what is the truth? What does it mean behind this rumor?

The performance of the two giants of local server manufacturers seems to have fully satisfied all the necessary and sufficient conditions for the two tigers to compete. On the surface, one is dominating the PC's giant, one is focused on the development of the server's old it vendors, both sides in order to fight for domestic server market boss in the process to avoid a dragon.

First look at two server manufacturers this year's marketing strategy. In late April, Lenovo published a server strategy, said 2008 will be committed to maintaining the single tower server market share first, and achieved dual server market share leading position, while achieving overall sales growth of 40% year-on-year, and in three years to become the largest sector-level server market suppliers. One months later, the wave issued a new fiscal year strategy, said "will be launched in the general product line to launch a global offensive, full attack including key applications, High-tech value-added and high value-added high-end server market", with a view to achieve 2008 sales growth of 30%, revenue growth of 40% of the performance target.

But the market for competition is far from being imagined by the script that writes the drama. Recalling the evolution of the domestic server market can be found, despite the wave, Lenovo, Shuguang, Pao and other local brands all the way forward, regain half, and foreign manufacturers to form confrontation. But has been a long time in the lingering, facing foreign manufacturers in the domestic exerting force, living space is oppressed. Faced with oppression, each manufacturer is seeking to expand the way forward.

In fact, the different development background, will encourage the enterprise to make the different choice. Sun Pi led by the tide, has been seeking through a sound self-development, to achieve the accumulation of core technology. Years ago, Sun Pi once proposed, learning IBM, this shows that the direction of the tide, or to focus on commercial computing in the large pattern, the implementation of High-tech server value-added and high value-added applications. Before, after years of struggle and accumulation of the tide, has made considerable progress in technology, this year, actually not abrupt, but the same. It was only made clear this year.

According to the Wave Group Server Storage Marketing Department general manager Wang Hongli to the "China Electronic newspaper" reporter revealed that the wave of attack high-end areas mainly from products, alliances, customers, services and so on. In terms of products, the wave has increased its strategic partnership with Intel, which has basically achieved the latest and most sophisticated server platforms with Intel, repeatedly setting the latest platform and spec record, and will intensify new product development and testing based on Intel's next-generation platform Dunnington and Nehalem in 2008 To achieve the first time the product to reach the market.

At the same time, the wave with VMware, SWsoft, XenSource and other virtualization giants to establish application alliances to improve the delivery of solutions. In terms of customers, the wave of the government, the Army, higher education, the Internet and other industries market, internally, the establishment of the exclusive command center, and industry programs, sales and service team, external, pioneering the targeted industry ISV, SI Channel partners, so that the wave to the customer's access to a wider depth. In terms of services, industry-oriented, innovative products and value-added solutions, including innovation and upgrades of management software, are targeted at industry-specific features, focusing on high-value-added solutions such as virtualization, energy efficiency and security, and industry-specific service offerings.

From the above measures can be seen, the Tide server oath higher end positioning.

Compared with the wave, Lenovo server development strategy, can not use high-end or low-end to word. Trade and technical background of Lenovo, consumer-grade product operation quite experience, in the low-end server market, in fact, is unique. But the uniqueness of the server market determines that, at the high-end, the survival game space will be greater. In fact, Lenovo also has its own high-end layout, but the current focus is more in the low-end market, which is the recent IBM authorized Lenovo sales of its X-series of servers and its server product positioning in the single and dual server can be seen.

In fact, eating in the same pot, Lenovo and the tide of the secret rivalry is inevitable, but at the same time also have a sense of kinship. The so-called high and low, from a certain point of view, there is no difference, is a development space choice. Wave and Lenovo or will become the high-end field of direct competitors, I hope that day is domestic manufacturers and international manufacturers have formed a rival pattern.