Absrtact: How to do the SEO optimization of the website? If you don't use the right method at first, doing well is worse than doing nothing. SEO optimization of the Web site, to be divided into two situations, one is from the perspective of SEO to build a new site, the other is from the perspective of SEO has been
Novice How to do SEO optimization of the site? If you don't use the right method at the beginning, doing well is worse than doing nothing.
SEO optimization of the Web site, to be divided into two situations, one is from the perspective of SEO to build a new site, the other is from the point of view of SEO has been online to optimize the site.
If you are not a novice, about the new site SEO optimization, Yi Tiger Another article has detailed introduction,
Interested please: How to do the new website optimization
For starters, maybe you're a person who doesn't know anything, maybe you used to do the site, but never participated in the optimization of the site, in short you are a novice. You do not know what to do site SEO to pay attention to what to start from. Then this article is suitable for you to continue to look down.
If you do not know how to do the site, this section skip down, if you know how to do the site, then you should be aware of the production of the site, from the SEO point of view, the simplification of the Code, the concise page, the clear navigation, titile,keywords and other reasonable structure. An optimized website, First it should have an excellent website structure. Believe that you have a good idea, as long as you adhere to some of the conventional things, not too much to do optimization and optimization, excellent site structure is very simple things. If you're piling up keywords, or intentionally adding too many "related articles" inside the page (not really relevant), Nor is it advisable to impose on the user anything he does not want to see.
If you don't know how to do a website, it doesn't matter, the following things will help you, too. Do SEO core is to do the user experience, to provide users with really useful information, whether it is consulting, or merchandise sales, should try to make the user search content with the results of the display consistent. Then this is what you need to be aware of, add Content must be consistent with the title, the content of the article must be related to the site.
Page title must reflect the content of the main article, do not show too long "master keyword list", this is the general seoer will make a mistake, although the site has increased the main keyword opportunities, but such a consequence, but let the title cumbersome lack of readable, outweigh the gains.
Page keyword must be written, even if only a short word, really lazy, you can repeat the title.
Page description must be written, do not underestimate discription, many seoer that the keyword and description in the search engine rankings in the role of less and less, so habitually lazy to write these two meta, in fact, is not really so? The page that wrote Meta, The search results will show the discription in Meta, because your title is the most appropriate description of your article, but after all, the words are limited, and the description is when your article content is retrieved, the user sees the second eye is the description, Although some time search engines will automatically match out of the description of the content displayed, but ask, a fascinating description, how to search engine automatically to match it?
Sometimes I don't want to talk about solving the headlines, keywords, description of the importance, but sometimes it is not, because the search engine does not know whether to give you ranking is the most practical things to search users, if your user clicks and the rate of search is directly proportional to that your content by the search users welcome, This is the only search engine can make the judgment (search engine does not know you content good, it does not understand).
Another problem is the originality of the content. Search engine can know whether you are original, false original will also be recognized eventually, because it is the gold will glow, garbage will eventually stink. Every day to try to fake original, can not give users a little real useful things, even if not directly in return, It is also a contribution to the Internet Information industry.
SEO optimization for Web sites that are already online
Novice for the old site optimization, can be described as thousands of gestures. Old site has a lot of historical records, there is no k, directly affect the progress of optimization and difficulty, the most difficult to grasp, is time. Because you don't know how long it will take to work hard.
Most Web sites are optimized for a site that already exists. This is the Easy Tiger Interconnection small series of speculation. The web site that exists on the internet a few years ago has a fairly high proportion of websites that were developed a few years ago, even more than 10 years ago, There are a few will consider SEO this thing. Even if the site in recent years to do SEO as a factor in the development of the site, how can you guarantee that every program developers will strictly according to the requirements of the structure of the site? We can imagine. Then there is the site is new to start soon, but the rankings are very poor, or even completely no trace, or K.
For Web sites that are already online, we can handle them in two different ways, one is already very remote site, the structure is generally disorderly, easy tiger Internet engaged in Web site construction for 8 years, for this site on the basis of the original site on the big changes are not very realistic, especially some novice, do not understand the site code, What we can do, usually, is to add modules to the site, used to send information articles and the like. These modules are not the original site, the module can be separated from the original site, the module must have a very strong internal chain structure, it may not be suitable for a little bit of code do not understand the novice. But even if you don't understand, This problem also needs to be solved, because the original website cannot expand, no matter how hard it is also in vain, like some Web site unified title, not to change the useless. In this case, the main content, that is, the new module, the new addition of the module content is done, will drive the home page rankings, thus driving the weight of the entire site.
Another is the new website, possible structure is also good, but the content because of poor quality, Baidu Google put to the "content of the Site" list. This kind of website can do, the estimate can only obediently do original content, suitable to BBS and other sites to leave some connections, Lure spiders to regain your high quality content. It does not matter, it is important to know the wrong can be changed, in the direction of good development. This situation can also be used to solve the first situation.
Finally easy Tiger to a summary: the novice to do SEO optimization, if do not do well, the consequences are more troublesome than do not do optimization. You must understand, you are what the situation, calm treatment, not quick success! Anything of value will be recognized by the user.