Website Optimization Supervisor How to do the Novice SEO optimization skills training Work

Source: Internet
Author: User

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Small and medium-sized enterprises in the Web site optimization is often faced with the rapid flow of staff, especially the basic level of the loss of SEO more, enterprises need to recruit new staff to fill vacancies, this also to a certain extent lead to the company's Web site optimization managers need to regularly to some new staff SEO skills training. If you encounter some basic knowledge of the new staff, training up that naturally, if it is an employee who do not know anything, it is estimated that many site optimization executives feel headache.

In many of the boss's eyes, SEO is not the hair outside the chain, update the content of the site, there is no technical content only need to adhere to every day. SEO is really easy to start with, but with the increasing number of practitioners and peer competition intensified, coupled with the search engine algorithm constantly updated, to want to let the recruitment of SEO fast integration work is indeed not easy. Seemingly the same hair message, due to the different platform selection, the content of the article differences, the effect is enormous. In the result-oriented enterprise, if the site optimization supervisor can not let their subordinates quickly play the effect, I am afraid it is difficult to work in the boss.

Usually a lot of managers in the treatment of new employees, or not to their SEO skills training, simply classify it to the role of the chain post, completely let it according to their own regulations on time according to the amount of update a little amount of article. This is only the pursuit of the number of information, do not pay attention to the staff's inner appeal method, it is easy to let the new employees in the boring work boring, directly lead to the subsequent separation. Moreover this kind of outside chain's publish way, because did not take the certain optimized layout, takes the quantity to win the way already not to be recognized by the search engine, let alone brings the website weight and the flow promotion. Some executives are also aware of the importance of letting their subordinates understand SEO skills, due to the limited time and the ability of employees to accept the different, just a few filling type of SEO skills can be qualified to fill the job, the outcome is the staff when a little understand, can be in the operation often do not know how to start, Non-stop Consulting director Instead of Let it to cope with , the effect is not ideal.

Website optimization is characterized by easy to go deep difficult, especially in the industry to make the characteristics more difficult, enterprises pay to recruit employees to let you training, not let you fill the number or when the leadership, the key is to create tangible benefits to the enterprise. So if the face of a Web site snapshots, anchor text, classification information, weight, flow and other basic concepts are not understand the new employees, how to take the right training methods?

Dragon Shape According to its two years of website optimization experience that the training of new employees to follow the principle of progressive, must not be rushed or indifferent. Haste will only waste their energy, employees are not necessarily able to learn how much, if indifferent will only reduce staff enthusiasm and efficiency, but unfavorable to the long-term development of enterprises. Only in stimulating the employees on the basis of the interest of SEO, with actual combat to guide employees step-by-Step into the door of SEO, so that it master the method of learning optimization, not just the skills of simple transfer or simple copy. Website optimization itself is a rapidly changing subject, dragon shape think in shaping the new staff SEO skills can start from the following points:

1. First let it understand the basic meaning of SEO, through Baidu search directly there will be a large number of related content, website optimization supervisor just tell you to collect these basic knowledge and print out, every day after work spent a certain amount of time reading, can be the basic knowledge of SEO.

2. After familiar with the basic knowledge, you need to take the actual combat, through the day-to-day operation of the chain, in a timely manner to apply these knowledge to it. From the selection of the title to the editing of the content, from the setting of the anchor text to the distribution of the key words, from the choice of information platform to the arrangement of the contact way, we can keep these theories in the constant combat.

3. Personal knowledge is always flawed, the optimization supervisor should properly guide their employees, in business hours to stroll around the SEO-related forums to see how peers are learning SEO skills. Focus on SEO Celebrity blog updates, timely access to the most current optimization skills, focus on the latest changes in Baidu Webmaster platform, timely optimize the layout of skills. Weekend free time can also visit bookstores, buy some with the first off of the SEO actual field of the books, absorbing the essence of the content, and in the work into their own use.

4. Training staff can not combat and summary of skills, in the day-to-day process of attention to guide the novice learned to summarize and reflect, and find their own shortcomings, and think how to correctly give solutions. Website optimization itself is the need in the actual combat constantly summed up, each seoer has its own optimization skills, replication and often will not acclimatized, only through their own actual combat and continuous reflection, to find suitable for their own optimization methods. Web site optimization Supervisors need to encourage their employees to innovate in a constant manner, and guide them to learn the correct solution when they encounter difficulties.

5. Mold self-confidence optimistic attitude, in the process of learning in the SEO will inevitably encounter a lot of difficulties and setbacks, because everyone's ability to withstand different, often will produce a variety of treatment, and even some employees can not tolerate and choose to give up. At this time, the site optimization supervisor should not only be concerned about the problems encountered in the work of employees, but also to guide their self-confidence and optimistic attitude, how to solve the problem in a relaxed atmosphere.

6. Training staff to learn the right way to teach the SEO, to give the fish as a fishing, regardless of how the site optimization supervisor painstakingly summed up their skills and methods to tell new employees, may be the effect is not very ideal. This is the need to shape the right training methods, guide beginners Learn how to learn SEO skills, after all, search engine algorithm constantly revised, site optimization methods and skills are constantly changing, want to let employees really grow up, you must rendezvous how to correctly grasp the SEO learning methods, Can really from the inside out to make it with a solid SEO skills.

SEO skills training is not in how much, but in the staff really learned and the field of how much, only to adopt scientific training methods to adapt to future development needs. These are the dragon-shaped own experience in the actual combat, of course, there is inevitably insufficient and need to improve the place, I hope that the site optimization supervisor to put forward their views. Zhengzhou website Construction: http://www.pengchengsoft.com provide, reprint please explain the source!

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