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a few days ago a friend in MSN asked search engine friendly refers to what, this is a very wide range of issues, today from a few aspects to talk about.
Suppose we look at a Web page from the perspective of a search engine spider, what problems do you encounter when crawling, indexing, and ranking? The website designed to solve these problems is search engine friendly.
search engine spider can find your webpage?
to let search engines find your homepage, you have to have external links, after you find your homepage, you must be able to find your deeper content page, also requires you to have a good site structure, logical, may be a flat, may be a tree-like.
and these pages to have a good link structure, these links to the best text links, image links can also, but JavaScript links, drop-down menu links, flash links and so on will have problems.
General recommendation site need to have a sitemap, all the important columns and pages are listed. If the site is relatively large, the site map can be divided into several.
All pages of
website should be able to start from the homepage, follow the link to find, preferably within 3, 4 clicks.
Search engine Spiders find web pages can crawl Web pages?
Web page URL must be able to be crawled, if the Web page is dynamically generated by the database, then the URL will generally be rewritten to static, that is, remove those URLs in the question mark parameters and so on, but also to remove the session ID. The technology is not that search engines cannot read this URL, but in order to avoid getting into infinite loops, search engine spiders usually stay away from such URLs.
and if your site is an entire flash, then there's no way to read it. While the search engine is trying to read Flash information, it has so far yielded little.
Also has the frame structure (frame), when the website just appeared, the frame structure popular, now still has many websites in use, this is the search engine spider's big enemy. Sometimes you can crawl, but don't ask for trouble.
also has to try to remove unnecessary search engine can not read things, such as audio files, pictures, pop-up windows and so on.
Search engine Spiders Crawl Web page, how to refine useful information?
page HTML code must be very optimized, that is, format tags accounted for the less the better, the real content of the more the better, the smaller the better the whole file. Put the css,javascript in the external file.
put the keywords where they should be.
Check Web page for different operating systems, different browser compatibility. Check to see if it meets the standards of the consortium.
only search engines can successfully find all of your pages, crawl these pages and take out the really relevant content, this site can be seen as a search engine friendly.
