Where are the fans of grassroots Weibo?

Nowadays, as the hottest news release and interactive platform, the number of fans determines the influence of an account and the degree of concern. If only on the strength of their own micro-blog, can get tens of thousands of fans that is already very good, and fast access to a hundred thousand of, hundreds of thousands of of the micro-broad fan from there, I summed up broadly divided into four categories.

1, Batch registration account

"Batch registration Account" has become the network to promote the enduring way, for example, the early registration of more than 100 micro-bo "Vest" account, to buy an account to pay attention to n users, that these thousands of users will always have a considerable part in turn to pay attention to "vest", the cycle, about a few months later, there will always be several accounts stand out, " Cold Jokes Select "That's what you do."

It's not enough to have a first batch of fans, also want to see the content of micro-bo, micro-broad number has been very few original content was born, most of the same as the webmaster's spirit of the Internet Porter, from each website materials, into 140-word "micro-blog body" sent to the micro-blog.

The most important factor in the "forwarding" above, an account with millions of fans to post a microblog without anyone forwarding is very embarrassing, so early registration of the trumpet to come in handy, after the trumpet constantly forwarding, constantly @ people, there will always be attention, and people love to join the fun, see "sofa" "bench" are gone, Then the front row must be "occupied".

And the rest of the account can be used specifically for forwarding, but also can be packaged to sell accounts, or become a "zombie powder" of a member.

2, Edit recommendation

The editors ' recommendation is the most important source for Weibo to get fans, such as content recommendation, which is largely occupied by the funny, constellation of the grassroots large. The new user registration will also recommend these grassroots microblogging.

Get editorial recommendations on the one hand from the existing influence, such as Kai-Fu Lee and other star characters, on the other hand, from the "industry relations", a friend of Lou was previously recommended by Sina Weibo to the IT Hall of Fame, a short week of fans have passed million. Objectively speaking, if Sina Weibo is not originally to promote their influence and prop up the large, I am afraid the grassroots will not usher in such a brilliant profit moment.

At a time of rapid rise of the grassroots, it is precisely when Sina Weibo needs to expand its influence. As the carrier of Sina, the grassroots large as attached to their own body, the same as its existence can help to promote the impact of Weibo, which is in line with Sina's interests, is a good thing. At that time, the new registered users are recommended to focus on the "people", most of them are grassroots large, and the content of the extension of the bar is almost all of the grassroots occupied.

3, the sale of Fans

First look at an example, a zombie powder business QQ Space, said: Fan volume 8.91 million.

The sale of fans has already fed a lot of sites, and now there are many sites doing this business, in micro Bo letters can frequently receive the sales of fan messages or letters. Taobao also sell high-quality fan price list, 2 yuan to shoot, 2 yuan 1000, 7 yuan 5,000, 12 yuan 10,000, 50 yuan 50,000, 100 yuan 100,000.

4, Micro Black Guest

As a result of the sale of zombie powder Too many fans, the quality of fans is not high, this year I observed a lot of micro-black, such as the birth of the site, such as human powder, do task fans, with points for fans. Although the operation is more cumbersome, but most can ensure the authenticity of fans, very suitable for grassroots micro-bo operation.

The general process is: New registered users will prompt you to focus on 10 accounts, will be able to obtain 10-30 points, and these points are provided by the attention of the account, these points can release the task, can also release a reward to be concerned about the higher the point of the more users focus on more, not only can use the integral "to seek powder", You can also use points to ask others to send micro-bo, forwarding. Most of the points are derived from the task, of course, can also be paid to buy.

Grassroots micro-Blog content sources, I simply say two words:

Content source

At the moment, grassroots large content sources rely mainly on three kinds of means:

First, translation of foreign content, and then sent to the micro-blog;

The second, pure plagiarism, they do not produce content, others have what good jokes, direct transmission over;

Third, there are planning topics.

So far, in terms of content, none of these grassroots is willing to change, because once the third "planning Project" model is chosen, its operating costs will rise, and the direction of development will change significantly.

The source of income for grassroots microblogs

For those grassroots microblogs, many people choose to trade on a third-party platform, for example, a tens of thousands of-hundreds of thousands of fans of personal accounts, will choose such as "Micro-blog Advertising Alliance" to do the transaction, if Clockwork Micro Bo 100 yuan, forwarding 50 yuan, even if the intermediary website from the Commission, every month will have 45,000 income, And doing so saves the trouble of looking for advertisers.