Xboxone Price: Microsoft wants to comeback Sony

Source: Internet
Author: User
Keywords Microsoft Sony meanwhile
Tags broken consumer consumer electronics electronics game gaming it is market
Absrtact: Sony in the game machine market has been very proud, this is an indisputable fact. There is news that, in the consumer electronics market is increasingly weak today, Sony's latest PS4 has been published sales have broken 7 million units. By contrast, Microsoft's last-quarter earnings show that Xbox one is

  

It is an indisputable fact that Sony has been very proud in the gaming machine market. There is news that, in the consumer electronics market is increasingly weak today, Sony's latest PS4 has been published sales have broken 7 million units. By contrast, Microsoft's last-quarter earnings show that Xbox one is still struggling with the 5 million mark. Also is the game machine, why the difference is so big.

In this regard, the industry is widely believed that the Kinect action sensor is the main reason for the high price of Xbox One.

The Kinect, in fact, is the body-sensing peripherals of Microsoft's Xbox 360. The equipment section utilizes the 3D somatosensory photography technology to integrate the user's voice command and gesture control into the core UI interface of the game machine. Because of its integration of multimedia services such as real-time TV and video streaming, the first launch in 2009 was a cause for concern. However, many die-hard game powders have been attacking Microsoft, thinking that the Kinect cannot really be integrated with the "core" of a game, for example, "Zoo Tycoon Zoo Tycoon" and the Escape Game "death Recovery 3 (Dead Dr. 3)", The Kinect action sensor is at best a gimmick, and motion control and voice commands do not bring a unique gaming experience to the player. At the same time, as Microsoft consoles have always been bundled with the Kinect, cost growth has severely reduced Microsoft's competitiveness.

It was previously thought that Microsoft would not be happy to split the two into pieces because of the depth of the Xbox One feature. However, Microsoft has expressed great sincerity this time: May 14, Microsoft announced will launch does not contain the Kinect the Xbox One, its price also reduced 100 dollars correspondingly, the thin behind the Xbox One will and the rival PS4 's price is same, the same 399 dollars. However, Microsoft also said the move was not to give up the Kinect but to give consumers more choice.

At the same time, Sony's ps+ online gaming platform has attracted a large number of stable user groups, while the Microsoft gaming business, which has been the top line game, has been poorly developed. To this end, the upgrade to optimize the Xbox Live online platform has also become Microsoft's center of gravity.

  

Reshaping the war sandbox

The absence of the Kinect version of Xbox One will undoubtedly be a big play in this year's gaming circle. It is true that the industry predicted that Microsoft might take this step to snatch the market, but surprisingly, Microsoft would have done so early, especially at a time when it said Microsoft would push a variety of SKUs. As many game producers say, although the current PS4 in host performance is indeed superior to the Xbox One, but the gap is accelerating, after the price reduction, will help to continue to consolidate Microsoft's position in the game machine market, to its comeback to lay the market Foundation.

In addition, the upgrade of the Xbox Live platform also Microsoft to counter Sony's another move. The Xbox 360, the exclusive battle platform for the Xbox series, has produced a glorious record for Microsoft and the Xbox Live platform. There is no denying that the live platform was once the most valuable asset of Microsoft's gaming industry, but its development was in an awkward position because of Microsoft's overconfidence. The firm's determination to attract more consumers is big enough, as it announces the launch of its thin version of Xbox One and the announcement that it will release the Xbox Live Gold free event this June, plus a number of previous open game limits.

At the same time, since the Sony ps+ platform provides more games for the value-paid members of the store and provides services such as Netflix's online video, many players have previously turned to Sony's embrace. To this end, Microsoft will also add similar functionality to the June big update, and all Xbox One and Xbox 360 users will also have online video to read, and Microsoft has liberalised this limit compared to the Sony ps+ forced subscriptions.

Trying to overtake a pioneer is always a step ahead of the start, as is Microsoft's Xbox One. If the Sony PS series of success is a big mountain, whether it is easy to overcome, how long we do not mention, with Microsoft's "ruthless hand" to improve the Xbox series, now said to "give up" to the Microsoft Xbox "treatment" is really early.

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