Zhou: Entrepreneurship can not eat in the bowl and think of the pot

"360 Never do anything, remember a principle: focus and focus." Focus can form strength, in a field to achieve the ultimate, can survive.　　Must find their own positioning, can not eat in the bowl, but also think of others in the pot. and Jinshan and other anti-virus software business "words war" end not full week, Zhou again. Only this time, Zhou's principle is "talk about the product without talking about saliva".　　June 9 afternoon, through Tencent personal microblogging, Qihoo 360 chairman and CEO Zhou Online communication with netizens, and on 360 future layout, entrepreneurial experience and other questions answered netizens questions.　　Zhou in micro-blog revealed that 360 of the next plan will include the development of advanced functions, new bandwidth optimization, the introduction of anti-virus kits and other content, take the "independent research and Development + doctrine" way, will be free anti-virus to the end. Asked if 360 would follow Tencent's diversified approach, expand the scope of business to micro-blog, IM and other fields, Zhou said, Tencent's successful model is difficult to imitate, 360 will only be in the field of good development, and the product to achieve the ultimate, not only with explosive, but also more endurance.　　Zhou at the same time to give the entrepreneurial advice: find the right positioning, focus on can do, do not "eat their own bowl, but also think of others in the pot." In the process of communication with netizens, although not again mentioned "war of words", but has always dared to say that the Zhou still published a lot of "personality quotes", and even in the exchange of several "spots" opinion, that it is using Tencent Weibo "user experience is not good enough."　　Some netizens commented that for Zhou's speech style, I do not know whether to use "outspoken" to describe, or use "language not astonishing death endlessly" to describe.　　The following is an excerpt of Zhou 祎 online exchange content. "Don't just look at me and see me on the other side" Weibo is a new gadget, and I've just used it as well.　　The use of micro-bo to communicate with everyone directly, is also the first time, so I do not know is to say that everyone good audience, or everyone listeners good, or say that everyone good friends. Netizen asks "Is Zhou oneself". such as false replacement, fair. Do not only see the old week on the enemy firing side, but also to see that I value the user side. 360 This free product, including the future based on free business model, is premised on providing high quality free service and a solid user base. Without users, there is nothing.　　The user's criticism of our products is of great significance to us. On the product interface, we designed 360 antivirus interface, mainly to make the complex technical interface to become simpler. Security defender Interface I do feel the need to improve. We're doing it, too. With the increasing function, the interface is more and more complex, and slowly they are not aware of.　　So it's easy to say this from the user, but it's easy to forget accidentally, we need to constantly remind ourselves. About 360 whether the introduction of Advanced Version/Professional Edition, 360 also received a number of advanced tools, such as ink, Sniper sword, malwareDefender and so on, we will continue to provide their advanced features to users, but 360 itself still want to do the product simple and easy to use, so that each user can simply protect their own computer. Recently I will work with a German company to launch an advanced tool for bandwidth optimization. In fact, when a product of the user base a lot of time, it is really tune. We grasp a principle, 360 to provide basic services, that is, each person to use the service.　　But niche demand may add to the burden for the vast majority of users. I often think of some interesting features, but many of them have challenged them. Respecting the user's advice does not mean that every requirement of the user is to be implemented, so that the product loses focus. A good function for one person may be a burden to another. The key to the success of each product is not the pursuit of all-inclusive, what functions are done, but what functions are not good.　　Focus is important. Subversion antivirus fee is the Internet 360 antivirus current engine is a dual engine, cloud killing engine is entirely our independent research and development, relatively strong, feature scanning engine is used Bitdefender.　　We will adhere to the independent research and development and doctrine, our own research and development of the engine will continue to strengthen, but also will be the world's best technology bought free for Chinese users to use. 360 has been free for four years and will continue to go free.　　Not I in subversion charges antivirus, but the Internet subversion charges antivirus. 360 The introduction of free security so many manufacturers lost business, so there are all kinds of rumors. 360 has now hosted the source code to the China Information Security Assessment Center, if you have questions about 360, anyone can go to the evaluation center to see.　　Until now, the evaluation Center has not received a case of 360 source code view request. 360 security guards and 360 Antivirus Although the market share is very large, but the problem of network security is still not resolved. So we need to work harder to keep our users in a better security service.　　To be a product manager to learn to think of themselves as users, but also the most common, the most do not understand the computer, the most impatient users, we must not think of users as their own, we are correcting.　　Concentrate on "detoxification", do not learn Tencent Weibo these major portals do a good job, we use it. 360 must focus to be successful, so it should do well and security-related functions, it is impossible to do im. In addition, do im need to have to do community genes, we do not have this gene.　　So the entrepreneurial must find their own positioning, can not eat their own bowl, but also think of others in the pot. 3,601 must remember a principle, focus and focus, absolutely can not do anything. 360 of the Take-off plan is to prop up some similar software, and 360 to make it safe. Tencent can diversify development, and its unique historical opportunities inseparable, we can not imitate Tencent, so 360 must focus, focus on the formation of strength, in a field to doExtreme, can survive. We respect the user's choice, you use other company's products, may eventually return to it.　　Security, do not only look at the interface, or to see the effect.　　"360 must not dare to the user overbearing" the user's demand really is very different, some people hope to integrate, some hope to disassemble, we also very tangled. Some people are willing to use fees, some people are willing to use free, the most critical or let the user choose. But if you are a person who believes in the Internet, do you use a lot of good services on the internet for free? We are absolutely not daring to the user.　　Indeed, we do free, especially for permanent free, it is certainly to let those who do charge anti-virus, selling antivirus software people feel uncomfortable. 360 in the future to provide some value-added services, relying on value-added services, of course, value-added services and now all the core security services are not the same, now promised free security services, will be permanently free of charge. and value-added services, in the face of a small number of services, such as secure storage, security backup and so on. 360 role, is in the background silently protects the user, cannot always jump out to disturb the user.　　We don't care about the length of time users use, the key is to enable users to feel its role. "Windows Mobile has no future, unless free" I think Windows Mobile is already yesterday, the future of mobile phones must be the iphone and Android world, especially Android, this is the power of free.　　When Windows Mobile is free, there will be a future. We'll soon have a professional outfit, plus our firewall. 360 of the products are mainly for individual consumers, and did not do the enterprise version of the idea of anti-virus software.　　We feel that the business model based on individual consumers is very different from the business model of enterprise-oriented.　　This business will not succeed if it is aimed only at business and ignores the feelings of the user. Chat for two hours, and communicate with you, feel good.　　Friends have made a lot of good suggestions, thank you, have a chance to talk later. Zhou today's "personality quotes" "Why do I have to drop the page every once in a while?" Give Tencent Weibo a little advice. "I haven't used blackberries yet, is the BlackBerry too high-end?" "It seems like some problems with this microblog design ... "Safe, don't just look at the interface, look at the effect." "You use other company's products more, may eventually return." "" To do products must not be the user to imagine themselves, we are correcting. "I worked for half an hour to figure out that I was talking to people ... This user experience is not good. I didn't know what the conversation meant. "Windows Mobile is yesterday, and that's the power of free." When Windows Mobile is free, there will be a future. "' Do the product is to do business, the highest productState is to do business ' this sentence is nonsense. "We need to keep reminding ourselves that we can't work as well as our rulers." ”