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Evergrande again sends 600 million US dollar bills inside housing stock Hong Kong issued a debt tide again

Check the latest quotes Tan The surge in Hong Kong's debt financing for mainland property developers seems to be brewing as banks tighten lending gradually. In the early morning of April 14, Evergrande (03333.HK) announced that harbour Mini-advertisements 2¥q and chairman of Chinese estates, Lau, a wholly owned subsidiary of the Hong Kong Real Estate Company (00127.HK), Issue 350 million USD and 250 million USD additional priority paper, which expires in 2015 with an annual interest rate of 13%. When Evergrande was listed in Hong Kong last November, Chinese property ownership was the base of Evergrande.

Mobile advertising participation 90% of the secret over

Text / Wang Jie Cong Imagine, when you stop a zombie from your door, a Coke ad jump out to tell you drink it can watch the World Cup, such ads you click? Although the effect of the show has been achieved, such advertisements may be more damaging to the brand, and such advertisements will not have higher click-through rates. However, MediaBrix's game publishing platform reached a record in mobile advertising. According to the data released in early April, the company's in-game bonus advertising participation reached an astonishing 91.4%, which means that 10 users have 9 choices ...

Labor shortage makes Chinese foreign-owned enterprises no longer a frog

Xinhua Nanjing, February 26 (Xinhua Guye Deng Huaning Chen) "Trina Solar long-term large number of recruitment of male and female general workers," "luxury Suzuki, a large number of recruitment", the recruitment advertisements of these famous foreign-invested enterprises in the Yangtze River Delta region's talent market, have been eye-catching position to attract job seekers, but they did not bring the expected popularity of the relevant enterprises. While most countries are worried about the lack of demand leading to a recession, China is talking about the exact opposite--the rebound in foreign trade has created an urgent increase in orders, but labor shortages pose a threat to corporate access. Faced with this dilemma, many foreign enterprises are trying to jump out ...

Facebook: How do you use big data to forge perfect social-precision advertising?

The New York Times wrote an analysis of the Facebook creative "Publishing Plant" (Publishing Garage) symposium. The article points out that in order to be able to work with the world's largest advertisers, Facebook has invested heavily in human and financial resources in the past few years to develop ad-creative consulting programs, and has received a very lucrative return. The following is the full text of the article: Last August, in a day and a half, a number of brand managers, creative advertising agencies and Facebook strategists are working together on how to ping the Facebook ...

When "implanted advertising" implanted the hearts of the public?

Fung's comedy "private custom" in the Lunar New Year file as scheduled, the hot scene as always, however, out of the theater, mixed reviews, especially hidden film "implanted advertising" has become a hot topic. In the modern society where advertisements are ubiquitous, is "implantable advertising" a "cramming" promotion popular with the public? Or is it an optimization product of the rebirth of nirvana in the eyes of advertisers? All of the brands are suitable for this transformation and for mass memory Still fresh? What kind of "implantable advertising" can really be implanted in the hearts of the public? With these questions, let us explore the "implantable advertising", from the observation of the classic ...

Big data in the body: Marketers can use consumer DNA information for marketing

Businesses advertise and sell products based on your shopping preferences, age, income, and social networking activities. But in the future, they may advertise according to your DNA information. Does your genetic information reveal that you may be suffering from lactose intolerance? Businesses based on this information to provide you with "Shu milk" coupons. Your genetic information reveals that you may be bald in your middle age? Business advertisements may display promotional information about toiletries. Recently, a U.S. start-up company Miinome plans to build the world's first "human genome member market", ...

The different endings of five advertising marketing behaviors

Now advertising is increasingly focused on providing consumers with content experiences and how to successfully communicate these experiences to consumers, advertisers also want to seize the opportunity, some people think of it as a digital advertising opportunities for rebirth, some people believe that the future migration to mobile prices will become cheaper,   Here is a look at the different advertising marketing behavior in recent years. 1. High acceptance of localized advertising the name "localized advertising" was first introduced by VC Fred Wilson in September 2011, which means advertisements that are naturally present in the context. No matter ...

New Integrated Marketing in Cloud Business Times

For today's Internet, there is no doubt that it has entered a new era of cloud. Today's Chinese commerce is a synchronic ecosystem that coexists in a social business community from smallholder economy, industrial economy to information economy and social economy in. According to the marketing modes corresponding to various types of economy, marketing of new products, marketing of customers, experience (interactive) marketing have not yet completely transformed the traditional small-scale farming civilization of China and the new creative marketing corresponding to social economy has been blown up. This is Marketing 4.0: Cloud business era of new integrated marketing, let's take a look at the emerging era of cloud integrated marketing ...

2-minute video to show you the shocking process of the 9-year construction of the New World Trade Center

class= "Post_content" itemprop= "Articlebody" > Recently, the EarthCam company has produced a new World Trade Center building (one of the whole mini-advertisements center) construction process. In just 2 minutes, the whole construction process of the New World Trade Center building, which lasted 8 years and reached 1776 feet, was shocking ... EarthCam Use High-definition camera ...

Ten big data let you play slide mobile ads

When the Android platform is available, it is marked with open and free tags. Many Android developers make money by advertising in the app, but often failing to make themselves a headless flies without using the data. In fact, if you have some basic advertising concepts clearly defined and you know the key dimensions of your data, developers can take advantage of the various types of data statistics provided by third-party statistical platforms to measure mobile advertising revenue. As follows: 1, the total number of users to install the application ...

Business thinking caused by a bowl of noodles

I like to look at business, especially services, through seemingly mundane things. Similar to the idea of many fresh graduates willing to enter the human resources industry, the "experience" service industry, it seems to be a very low threshold: eat a bowl of noodles, you are experiencing the service industry; a car, you are experiencing the service industry; you are experiencing the service industry when you receive roadside advertisements; you're crying. Chinese mobile customer service sister, or experience in the service industry. Service industry to consumers of the final product, often "soft and hard combination": a bowl of noodles, a set of tableware and chairs is the base, service level is the impact factor, ...

93.6% of respondents think sexy marketing rampant games shopping most

The survey shows that games sites, video sites and shopping sites "sexy ads" most famous media culture researcher Neil in the book "The Disappearance of childhood," the young people's growing environment has let them completely lost their childhood. Many teenagers now have their own understanding of feelings and sexuality, and many of them are instilled in the media and advertisements. Li Yu, a teacher of the University of China, said that in Western countries, the use of "sexual" means to win commercial or political interests is still not allowed by mainstream values. "But in our country, this phenomenon is more common ...

Snapchat will soon be extended to "burn after reading" news, video

Absrtact: Besides sending a photograph, what can be burnt after reading Snapchat? According to the WSJ informant, the company will soon be launching a service called Snapchat Discovery, which will be extended to videos, news and advertisements that burn after reading, and in recent weeks has been in addition to a number of advertisements, "Burn after reading" Snapchat what else can do? According to the WSJ informant, the company will soon be launching a service called "Snapchat Discovery", which will be extended to the video, the new ...

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