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Value Ming's suspicion of tampering with advertising content and misleading consumers

Every year June 6 is "National Love Eye Day", eye syrup as the prevention and treatment of eye diseases, to alleviate the eye discomfort of the auxiliary means, is more and more people accept. "Want to good eyesight, cherish the Ming every day", TV screen spokesperson Han took off his glasses and said: "I only wear glasses frame." I believe many people are very familiar with this advertisement, cherish the publicity of the eye drops is deeply rooted. Recently, the reporter investigation found that this phrase is familiar with the propaganda language has violated the advertising content, misleading consumers suspected. Suspected of tampering with advertising content in the cherished video ads, Han a passage to make people impression ...

The local driving School website must pay attention to the user experience

Absrtact: At work today, my colleague asked me what driving school is in the local * * District, he is going to study driving school, so I entered the area in Baidu address, appeared in front of a row of local driving school site, I casually opened two went in to look at, found that today, colleagues asked me the local * * District what Driving School, He is going to study driving school, so I entered the regional address in Baidu, appeared in front of a row of local driving school site, I casually opened two went into a look, found that these driving school sites are flooded with different advertising content, and I follow the requirements of colleagues to be accurate ...

One months after the launch, Instagram said the effect of the advertising business was satisfactory

Photo-sharing service Instagram The first attempt to push advertising content to users since November 1, a practice that has been questioned by some. However, according to the Instagram test found that the effect of advertising business is quite good. Instagram selected four brands of advertising programs as analysis samples, of which two were clothing brands Levi ' s and ice cream brand Ben & Jerry's. The entire evaluation is based on the effectiveness of brand promotion, so the arrival rate (Rea ...) is adopted.

Talk about the Data mart.

Do you know that when you visit a website, the site records the behavior data for each visit and gives you a feature tag based on the characteristics of the access behavior. As the content of the visit increases, the tags that the site gives you are accumulating. It is through the collation and excavation of these tags, data service providers will be more accurate to know each and every visitor's unique interest orientation, and advertisers are on the basis of their interest in advertising content. So the label is a link between people and things. The data provider considers the channel, column and content of the Internet users ' current access to the website, the time of the visit is close, frequency ...

How does big Data play? This is a different idea of bat.

Last May I wrote about Baidu, Ali and Tencent, the three internet giants started digging big data. Over the past year, companies with huge amounts of data have tried to exploit data in a number of areas, with large data awareness and ability to progress rapidly, and systems and tools maturing. Large data application practice, fruitful Baidu in large data is impressive, there are Baidu migration such public welfare projects, applied in the people's livelihood and news and other fields. The latest trend is that Baidu Network alliance using large data based on the CTR (advertising content matching) data, AdSense average income increased 70%. Ali ...

The influence of advertisement position change on advertising attention degree under the Environment of Network Alliance

Absrtact: In the last article on the Network Alliance Environment Advertising Technology Analysis (i), we on the Web page information density, full-page page on the value of advertising, advertising content page Content crowd interest, these three aspects of the delivery skills are elaborated; Today, we will combine eye movement research in the last article--on the advertising skills under the environment of the Network Union (i) , we are on the page information density, full-page page advertising value, advertising content & content & People interest, these three aspects of the launch techniques are elaborated; Today, we will combine eye movement research experiment with data, ...

OneRiot was bought by Wal-Mart

OneRiot was initially engaged in real-time search engine technology development. But the company recently switched its business to its real-time search engine business and focused on the profitability of the company's real-time advertising network. OneRiot then announced that it would provide a social target advertising service for mobile applications. As early as 2009, OneRiot developed an advertising format known as "Riotwise". The Riotwise advertising service is able to place advertising content prominently in real-time information. In addition, OneRiot also launched the name "Rio ...

The current situation of mobile advertising industry is limited by geographical position

James Herritz (James Hritz), a veteran currency expert who worked for Fox for many years, is now vice president of Tunewiki Strategy and business development. The following is the view of James Herritz (James Hritz) on location-based mobile advertising services, mainly from the perspective of application publishers. In fact, in mobile advertising business, geographical location is a key element, in other words, the geographical location to a certain extent determines the development of mobile advertising business. Recently, according to foreign media reports, about the current status of mobile advertising industry ...

Mobile Commerce Advertising to play a new definition of cloud

As we all know, the e-commerce mobile has been an irreversible fact, but its rapid evolution, or beyond the expectations of many people. For the majority of mobile e-commerce, how to achieve accurate advertising and user docking? How to make e-commerce products more seamlessly into the APP? These are the challenges facing e-commerce enterprises, "Bumbling cloud" to A new definition, different from the traditional ads new play - native ads. According to iResearch data show that just past the second quarter of 2014, China's online shopping transaction size reached 628.72 billion yuan, of which mobile shopping delivery ...

Today's headline selling channel of the Electric Dealer diversion cooperation, is a typical CPS scene

Today's headline "Special Sale" channel of the Electric business diversion cooperation, is a typical CPS scene, users through today's headlines click into a H5 page of the product aggregation, and can be directly on the page to achieve browsing, order, purchase and payment. After the user deals, today's headlines from Ali's mother Taobao Alliance to earn Taobao customer commission. Electro-Commercial Titanium Media Note: With the acceleration of media reform, more and more media to open the road of diversification, many regional media has already started local life and electric business attempts, before the titanium media has articles for disclosure and analysis. Recently, stuck in the copyright issue today's headline ...

Andrews developers 殇: regular application has been the proceeds of the cottage ads are snatched

The proliferation of cottage applications Android developers 殇 formal applications frequently cottage, the money earned by others to take away IT Times Li Dong Android system openness and free features such as developers and users rush, users are getting used to it Andrews used this "free lunch." But behind the free, it has a huge shadow of security. Regular applications are frequently "top package" "They completely stole the official LOGO of our love Van children, even the introduction of content are a model ...

A lot of idle media ads? Try the third party marketing account

Newspaper reporter Lu Xucheng a third party marketing system that can identify the source of various orders can fully motivate the enterprise, the media (including all kinds of communicators) to make money enthusiasm? First, assume that you are the head of a media company. Now a company tells you, "I have no money now, but my product is very good, I hope to be able to advertise in your media, etc attract users generate sales revenue and then split with the media", you will accept it? I'm sure you'll make a question mark. How do I know which sales are from my media?  How to ensure that sales data will not be rigged by the enterprise? Nine Cherry ...

Heaven and Earth Pharmaceutical fortune and Huaxing pharmaceutical 707 natural pharmaceutical and other drug enterprises drug advertising illegal

China Quality News Network The Food and Drug Administration of Chongqing Municipality has issued the 2nd issue of Illegal drug advertising bulletin in 2012. According to the bulletin, marked Jiangsu Sunan Pharmaceutical Industry Co., Ltd. production of white Ant capsule, marked Shandong Pro-Tsinghua Wei Pharmaceutical Co., Ltd. production of menstruation precious pill, marked Inner Mongolia Huifeng Pharmaceutical Co., Ltd. production of seven-flavor capsules, labeled Heilongjiang Fu and Huaxing Pharmaceutical Group Co., Ltd. production of Bitter Dan Pill, Labeled the Italian Malic acid sunitinib capsule, indicating the Luoyang Natural Pharmaceutical Co., Ltd. production of Diabetes hypoglycemic capsules (Longmen diabetes hypoglycemic capsules), marked River ...

What is the problem that a developer will encounter in the mobile internet Gold Rush and how to solve

Absrtact: A developer in the mobile Internet Gold Rush will encounter what problems, how to solve? July 3, at the Tencent partner Conference, Tencent senior executive vice President Tong Dawsong talked about his own thinking. Tong Dawsong said that when a developer embraced the move, how could a developer solve the problem when it came to the mobile internet? July 3, at the Tencent partner Conference, Tencent senior executive vice President Tong Dawsong talked about his own thinking. Tong Dawsong says that five passes are required for a developer to embrace the move. After these five is not necessarily a success, ...

Today Microsoft releases a special edition of the Bing search engine classrooms

Absrtact: April 23--Microsoft has released a special edition of the Bing search engine classroom today to keep students focused on their studies. This version is known as the Bing in the classroom, which will not have ads, while adding privacy controls. We April 23 news that Microsoft has released a special edition of the Bing search engine classroom today in order to keep students focused on their studies. This version is called "Bing in the Classroom", and in this version ...

Microsoft launches a special edition of the Bing search engine classrooms

April 23--Microsoft has released a special edition of the Bing search engine classroom today to keep students focused on their studies.   This version is known as the "Bing in the Classroom", which will not have ads, while adding privacy controls. "We believe that students need a dedicated search environment to learn, so we created this version," said Matt Wallaert, the Bing in the classroom developer Matt Vollette ...

Microsoft has no advertising education version of Bing search engine

Absrtact: April 23--Microsoft has released a special edition of the Bing search engine classroom today to keep students focused on their studies. This version is known as the Bing in the classroom, which will not have ads, while adding privacy controls. We April 23 news that Microsoft has released a special edition of the Bing search engine classroom today in order to keep students focused on their studies. This version is called "Bing in the Classroom", which will not be advertised ...

Pomegranate algorithm: The terminator of the Low quality page

Absrtact: Advertising is one of the ways that most Web sites survive, and even the full source of revenue for a site. It can be said that there is no advertising, there will not be a large number of small and medium-sized personal websites, no ads, no domestic internet prosperity. But from website advertisement, it is one of the ways that most website survives, even is the whole income source of a part of website. It can be said that there is no advertising, there will not be a large number of small and medium-sized personal websites, no ads, no domestic internet prosperity. However, from the basic function of the site, of course, to provide users with relevant content information, rather than provide advertising ...

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