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Information Flooding

Information Flooding

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American Custom clothing Betabrand communication positioning has a coup, so that the real wisdom of women to the role of the protagonists
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In the era of information flooding, new brands to get attention, and give users a deep impression, must play a clear banner, highlighting their unique personality and values. Integrated BI and PSFK reported that Betabrand, the internet apparel retailer in San Francisco, used the "All women PhD" model to spread its position as "smart fashion" and to promote the new season spring. Brand founder Chris Lindland says that beyond the confines of the so-called "professional beauty", fashion photography has become more ...

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