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Media Purchasing Committee

Media Purchasing Committee

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Media shopping industry standard is expected to be completed within the year
advertising broadcast business company enterprise image media media purchasing committee

Absrtact: Yesterday, the Chinese Business Union Media Shopping Committee (hereinafter referred to as the Procurement Commission) in the official website of 31 reported illegal TV shopping short film ads, and there are Hou, Zhongxiang, Li Jindou and other celebrities appear in the ads, survey found that the company did not obtain the authorization of celebrities yesterday, the Chinese Business Union Media Shopping Committee (for short) In the official website of 31 suspected illegal TV shopping short film ads, and there are Hou, Zhongxiang, Li Jindou and other celebrities "appeared" ads, the investigation found that the company did not obtain a celebrity authorization to use the image. For the standardization of Television, network and other shopping industry, the Ministry of Commerce ...

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