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activities, PV promoted the 362%,UV increased by 133%, the number of users increased by 266 %。 Second, the previous direction comb The original idea, is to use the content of the player's data to DNF before a wave of propaganda "you do not understand DNF" to do an "answer", that is, through the interaction of the game over the years to re-examine DNF This old game, perhaps the precipitation of time can arouse the deep memories and feelings of the player. So, in fact, the perform
refers to copywriting. As mentioned earlier, you have studied the brand before you started writing style guides, and found that the style of the target brand is young and trendy. So if you don't have a copy language in place, you need to set it up. In this context, you can provide an example to show that a language must be both professional and fun, and passionate. For example, you could say, "it seems like you've hit a 404-wide error on the Internet
possible in the shooting, but do not let the background color too complicated, otherwise it is easy to influence the dominant position in the picture of the commodity. Composition differentiation: (second, more spectacular overlooking angle) Copywriting differentiation: For example: When your price is not an advantage, you can change a way of expression: "A broken goods" Creative Differentiation:
Article Description: be an all-around designer! teach you to write and design a killer title How to make the title in the Web page design, a straight hit the key? Whether you're browsing Weibo, or reading RSS content, or Google search, your first priority is often the headline-packed message (also known as "the title Party"). A good headline can attract your attention, let you decide to read some articles, and the bad title, so that people do not want to see, glanced at the past. I
graphical representation of operations is a recognition of consensus, such as the Order of numbers and the direction of arrows. There is also the consensus of platform icons. iOS Human Interface Manual for a description of some icons With the photo and action does not cause users to be confused, these icons remain expressive while expressing their style. Copy "All of the product copywriting that you use to communicate with your users
work. The experienced front-end engineer is not only a technician, but a Geek, because he not only realizes everything that the user can see and can interact with, but also strives to impress the user with a photographic impression, so he is also a visual person. So how did the pages we saw come from? Add a lot of people are concerned about the topic, in the Web development process, the designer to draw logos and images, photographers take photos, copywriti
In 1773, under the auspices of Emperor Qianlong, more than 360 senior officials and scholars, including Ji, completed the finalization of the "Four database books" in 13 years. In order to ensure the progress, we have selected more than 3800 people for copywriting. We also set a copywriting quota: 0.33 million words a year, and 1.8 million words a 5-year copy. Among them, I found that the font was not neat
, describes requirements, controls resources, and schedules. Such work is not directly targeted at the building itself, but will promote or influence the building. Product Planning is like the construction party. We need to carry out construction according to the well-designed drawings and perform different work at different stages. For example, when building a building, we need construction personnel, in the internal decoration, the decoration personnel are required. The product design is like
I got three questions. Admire Mr. Li Kaifu's ability to save money: the exam is printed on white paper, and even the printing fee is saved. The questions are directly displayed on the podium screen using a projector. The three questions are not difficult to understand, so now I have to write all the programs on the paper. In the last 20 minutes, I have to rush to copy them to the paper. Mistakes: 1. During the last 20 minutes, the copywriting proces
important point of the industry: effect. In this way, we can have a comprehensive understanding of advertising. (3) obtained a diploma. After graduating from college, it is still helpful for employment. Professional and employmentWith an advertisement layman, Kobayashi has been a project manager in an advertising company for two years (graduated in 2012) and is responsible for the whole promotion process of an advertisement (product, including planning, co
too strong.) transferred to the Development Department to write these files. The Development Department began to flourish. The Project Manager, developer, test and technical support are in place. Tools have also been used to go deep into every department of the company. Each department follows the standard description method and standard process. Now, even the implementers will draw an Excel report format and PPT interface. If the software is in place, it needs to be packaged; otherwi
During the development process, it involves the action of the copywriting. These texts may need to be displayed from the persistence or content of the program's process. The most egg pain, because of the changes in the text or design problems, resulting in these copywriting in the various locations of the program, through a variety of stringbuffer, StringBuilder or even direct all kinds of "+", such as spli
Website planning is a matter of knowledge. from the perspective of classification, there are copywriting planning, artist planning, operation planning, and function planning. what we want to talk about today is related to functions, website construction planning and planning are inseparable, only by mutual cooperation Website planning is a matter of knowledge. from the perspective of classification, there are cop
The project has a wide variety of copywriting, often appearing if what, what the case is. Write the hint text directly in the function code, 1. Difficult to see, 2. To modify the time to find trouble, but if placed in the configuration file, the configuration file to put a variety of copy, the file will be very large, when the need for these files, loading the contents of the configuration file also seems to waste overhead. I don't know which way is b
This time I will talk about the detailed content-text, which does not refer to the editing of large texts on the website, but to text that is everywhere in the product. My own experience: Because the copywriting problem is hidden, it is common in all products. Although it will not cause too much damage to product functions, however, too many copywriting problems will make the product feel inferior. Individu
Word specificationText is the main information of the performance of the app, especially news reading, community apps, such as the development of standard design norms and good typography, users use the app also feel no fatigue, this is very important. Standard word specification is important, general and weak. Here the main specification of the size of the standard Word, the standard Word should pay attention to the above standard color combination to highlight the app important information an
require conspicuous corner information.Standard color example three, standard word specificationStandard Word specificationText is the main information of the performance of the app, especially news reading, community apps, such as the development of standard design norms and good typography, users use the app also feel no fatigue, this is very important. Standard word specification is important, general and weak. Here the main specification of the size of the standard Word, the standard Word s
A mention of website promotion, in addition to Baidu bidding, we will certainly think of "content for the king, the chain for the Emperor", which has become the site of the fact that the promotion of the indisputable. "Content for the King" content generally refers to the site of the copy, the site's copywriting, not only need to have a deep understanding of the product or service, but also need to study the hearts of consumers, to the text as a tool
home" and so on. The wording of many copywriting is not particularly conspicuous or unique, but it must have been created by deliberate deliberation. They customized the old, stereotyped accommodations search for more emotional, personalized searches. Never underestimate the power of copywriting. They can build content for any experience and process. For example, when you are doing an Australian travel pr
mail T-shirts. Looking carefully, they focus on doing T-shirts for 17, but when I see the left T-shirt, I really don't think they've been doing it for 17 years (laughter) and it seems to be the new listing ... or the domestic (information is good) in fact, users do not need to know so much information, too much information can not let users focus on a key information. This is also a common problem of demand side-cramming banner Give a positive example. This banner is actually ve
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