best podcasts about marketing

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Scenario Application: Technology-driven mobile internet marketing

With the continuous development of mobile Internet and big Data mining, the role of technology in marketing is more and more important, even play a decisive role. In the mobile internet industry, the most intuitive goal is to achieve, whether in the Internet, e-commerce, gaming, payment is so. and users of the awareness of advertising, but also stay in the television media and print media, think is only a strong push of information. Today, the Interne

Scenario application: Five steps to differentiate your marketing content

Today, more and more companies are opting to promote their brands on social media, resulting in countless content marketing. However, their content is convergent and the effect is mediocre. How to achieve a differentiated content marketing, and can not simply rely on the "map of the text" form, the following "Content marketing Five Principles", quickly come with

Chapter 9 SaaS Marketing Model Analysis

customize SaaS software, no programming knowledge is required. The custom technology is implemented by adding a database extension layer, a presentation layer, and a set of related development tools in the software architecture. Currently, only a few vendors in the world possess this core technology. In China, eight hundred customers can also achieve this. 2 SaaS Marketing Model SAAS software is provided to users through services. The company's produ

Steps for innovative marketing of Enterprise Management

Enterprise Marketing Innovation must follow certain steps and methods. Generally, there are five steps: I. Problems FoundThe purpose of enterprise marketing innovation is to solve the problems faced by enterprises. Marketing Innovation cannot be carried out blindly, but must be targeted. Therefore, discovering existing problems is the first step in

Viral marketing and promotion plan

I. Planning name Viral marketing and promotion plan 2. Target audience Ssti07 e-commerce student 3. Planners 7th Group Iv. Communication location Ssti training building 5 floor 511 V. Time April 30 nine o'clock A.M. Prerequisites: This is not a virus... What is viral marketing? Viral Marketing has become one of the promotion methods for online

Yue Huai Marketing: The use of SEO to help push the site branding process

A5 Yue Huai Marketing (http://www.yuehuai.com/) that the search engine marketing (including SEO and SEM) The biggest weakness is: Because of the search engine huge brand appeal, too rely on SEO and sem marketing means, the site (enterprise) brand to create a serious impediment. In particular, keyword optimization rankings, is the conscious weakening of their bra

Baidu is used to find ads? Search Marketing mo Change small advertisement

As we all know, the function of search engines is to help users find their own content quickly and accurately, more often, the search engine does not directly produce content, but only to the existing content of the network after preprocessing, according to the search user needs, to recommend the most appropriate content to the user's search will be preferred.    Baidu is used to find ads, netizens Wang so said In answer to the Netizen "why Baidu can never find the information

China Merchants Bank Credit card case study: Three elements of network marketing innovation

Network | Network Marketing Js.MyCring.Com Summary points: Theme: Traditional industries should also do a good job in network marketing Do a good job of network marketing attention 3 points 1. Choose a good marketing platform (depending on the target user base) 2. The combination of creativity and resources to achieve

User experience is about marketing effects website promotion needs homeopathy

Everything seems to be immersed in the excitement of the Spring Festival, but the search engine has opened a modest joke. First, Baidu significantly updated the site, so many of the site rankings disorderly, anxious among the unknown. Then Google also carried out an algorithm update, with the ranking floating with the change of PR, many sites of the PR value appears to decline. The most painful estimate or grassroots webmaster, as well as to optimize the site for the main business of some networ

How merchants Choose commercial WiFi for mobile marketing

Internet mobile marketing tide swept through, brought to many other merchant marketing ideas on the upgrade and update. Commercial WiFi marketing has become a lot of other merchant choices. In the past, people in the coffee shop but chat and drink coffee, now, people can more leisurely rest and entertainment to enjoy the coffee time with WiFi. For merchants, WiFi

Universal Marketing System, the mainstream of mobile e-commerce development

With the hot market of mobile e-commerce, it is a good time for the development of mobile Internet e-commerce. Universal Marketing system coincides with a good opportunity, a mobile e-commerce marketing new model of the big platform was born, in the increasingly competitive mobile electric business district, select a suitable for their business e-commerce mode is the most important. Nationwide

Precision Marketing First step: "Portrait" for the user

In the last two years, the word "precision marketing" has swept through the water, and businesses of all sizes are like catching strawsLike to seize this lifeline. As everyone knows, in order to bring the revolutionary marketing methods, precision marketing Alsois a double-edged sword, blindly use or mandatory recommendation often leads to counterproductive

The importance of website keyword to network marketing

Enterprise Network Marketing is the ultimate goal is to profit, then as a marketing-type site, how to put such a site to big, do strong, made more powerful marketing-oriented site? This and the promotion of the website has important significance. A marketing web site if not to promote the network, this is the network

Real-Name Network Marketing micro-blog on the way of SEO industry feelings

Play said the internet 1th real name Network Marketing Forum founder Zhu Weikun topic: For the SEO industry, SEO has slowly become white-hot, although the threshold of SEO is very low, when you enter the industry, although the passage of time, do not know how many articles you want to send every day, how many outside the chain, Sometimes the working time is more than 12 hours! What do you think or think about SEO industry? Or what is the expectation o

Real name certification microblogging marketing road where?

Various micro-Blog not real name certification, can only see, can not comment, can not be forwarded ... For just beginning to play micro Bo Miiseo Laboratory Small Sea, recently also found Sina, Tencent, Sohu, NetEase micro bo four micro Bo to the new registered account must be a real name certification, submit ID number and mobile phone number and other information, through the audit can be successfully registered. After the real-name authentication of mobile phone number, micro-Bo also impleme

Database marketing based on search

When we explore the database marketing, will be concerned about the source of customers, customer source of a lot of ways, such as: User contributions, day-to-day marketing, partners, etc., with the development of the Internet, search engine contribution is becoming more and more obvious, especially for small and medium-sized enterprises, may become a day-to-day marketi

The private medical profession must do six big blog marketing channels

When it comes to blogging, I believe you are familiar with the webmaster, especially like many medical sites have their own many blog, but, have you found the webmaster? Can these blogging sites really mean anything to you about marketing? can really help you catch the patient's psychology? In fact, the answer we all know, because a lot of private medical use blog , is not to have any marketing significance

On the three reasons of the bad effect of website marketing

Many corporate websites have already seen this big piece of cake on the web, but in more and more sites to enter today, found that they do not have much of the network marketing effect, in fact, the reasons for the poor marketing effect, may be multifaceted, then here, write some of the reasons for this small effect is not good, Maybe your own website has these problems. first of all, want to online

Berlinson: Shopping malls need big data, scene marketing is the focus of

positioning is: It itself is a regional local platform, with the characteristics of the platform. The operation of such a platform must master its user system, trading system and credit system, on the one hand to the data-driven, consumers as the core to do the entire fine operation, on the other hand to continue to try, whether through the app, mobile payment or other new ways to adapt to the consumption of consumer groups now consumption habits. Bo focused on retail big data and service, suc

How to conduct network marketing planning

Network | Network Marketing Everyone has been familiar with the SEO, familiar with the website promotion, but mentioned Network marketing planning, most people are still a very hazy concept. Today to share with you a few years of Wang Tong Network Marketing planning Experience: First, Network marketing planning can p

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