10 tips for mobile phone client design

Article Description: some suggestions for designing mobile phone applications.

Author: Scott Gerber

Original title: Mobile App development:10 Tips for Small Business Owners

Source Address: http://mashable.com/2011/04/07/mobile-app-tips-small-biz/

Translation: Notus

Why translation: This is not a "ten" article, in fact, many people repeat the same content: Your application is really useful to users, but also to users have incentives. In addition, there are some important things, such as making your application magical, not just the repetition of your site. (I personally like this one) I think these can be used as guidelines to check whether your design is a good design when you design a mobile application.

Scott Gerber is an entrepreneur, columnist ... This article comes from the Association of Young Entrepreneurs, a non-public organization led by the world's leading young entrepreneurs. You can ask them questions on the youngentrepreneurcouncil.com.

The application of the mobile end may be a trap, or a great pit of time and money. Although in a world where mobile apps are increasingly popular, many companies are making money, exploiting new markets, or gaining a reputation.

It's best not to make an application, throw it online and expect people to find out. You need a comprehensive plan for program development, marketing. Then when someone starts downloading your app, it has to give the person some benefit, otherwise you'll get bad ratings and comments that will eventually bring trouble to your own business.

To help you develop your potential in the mobile market as much as possible, I asked people who have had successful experiences in this area to talk about what would make a good impact on your application and your business, and where to try to avoid them.

1. Give users discounts while providing map help.

There is a location-based discount feature: Users can get a specific discount at a particular location. It's also a good idea to have a "directions" feature so that your users can get to the place where they offer discounts wherever they are. The two functions of "one-click-Shop" and "Share with friends" will also be very popular.

-Devesh Dwivedi, breakingthe9to5jail.com

2. Provide special rewards

A good way to improve sales is to make a special reward feature built into the application to reward those users who often use the app. Offer special discounts and offers to these users, which will help to provide user loyalty.

-Danny Wong, Blank Label Group, Inc.

3. Forget about your application

I think in general, your application may not bring you the benefits you expect unless you provide an unusual value to the user. Correspondingly, I prefer to work with some of the more mature mobile application providers, such as local group buying, or Facebook,google places

-Matt Mickiewicz, 99designs

4. Can your application help users solve practical problems?

Please be sure that your application should be able to solve the actual problem for the user

People like apps that can really help them do something, such as getting information, making them happy, improving efficiency, and so on. When you want to do an application, think about what you can do to solve the problem for the user.

-Ashley Bodi, Business beware

5. Mobile payment will soon become very important

Mobile payments will soon be a trend, and you should incorporate the payment functionality into your application to make it easier for users to pay with their smartphones.

You can square and Intuit gopayment these two sites to see how they do mobile phone payments. Of course, if your application supports the phone to pay, your users will think that your product walked in front of the times, very cool!

-Natalie MacNeil, imaginari.us

6. Social network friendliness

I would suggest integrating the content of those social networking sites into apps, such as Facebook and Twitter. In addition, establish some real-time communication mechanism, so that your users can easily communicate, regardless of whether they have known before. It would be better if users could communicate with people who do not use your application.

-Kris Ruby, Ruby Media Group

7. Give users some magical power.

Before you start designing your application, be careful not to simply copy the content of your site. What you have to do is give your users some magic power so they can interact with your content with a few clicks. Here are some good examples to look at, such as looking at how Starbucks's application allows users to use Starbucks loyalty cards, and also how Chipotle makes it possible for you to book and package it instantly.

-Jeffrey powers, occipital

8. Let value be shared

If your application can only allow users to use alone, it will not bring you any benefits. I suggest you add something to allow users to share with each other, and users will be willing to share what they find useful. So remember that your application is really helpful to the users.

-Lisa Nicole Bell, inspired life Media Group

9 focus on what your users need

Ask yourself a very simple question, what do your apps have for users? Why do they use this application? Does your application offer discounts to customers? Buy offers? A special opportunity? If so, try to reward them as much as possible, and then they will make you happy.

-Adam Gilbert, my body Tutor

10. Prepare for the worst

First, you need to assume that your application will not accept and prepare regimen to improve it. This is not a joke, your application should make it easy for users to use. Let them accept your application from the feeling and be willing to share it with your friends.

-Jason Sadler, iwearyourshirt.com