11 Seo skills required by web designers

Introduction: webpage designers not only design the appearance and style of webpages, but also assume part of Seo responsibilities. This article aims to provide some important Seo skills for general and even some senior web designers.

Currently, webpage designers not only design the appearance and style of webpages. They are often responsible for writing the main front-end code. In other words, a considerable part of SEO (Search Engine Optimization) responsibilities fall on the shoulders of designers. However, a large number of web designers are not familiar with this field enough to write a webpage that is fully optimized for search engines.

This article aims to provide some important tips for general and even some senior web designers to improve Seo skills.

1. Make code more beautiful than Design

When building a Web Front-end, use semantic code. Using descriptive tags to organize the page structure can improve the readability of the content on the search engine. This also makes the modification page easier and cleaner.

2. Use keywords, but be sure to be accurate

A keyword is a word used to describe the main content. It is very important to strategically place keywords on the page, such as in URLs, title tags, and heading tags. Keywords are often used in the body, but they cannot be excessively used. Otherwise, your article may be punished for keywords.

3. Avoid using flash for navigation bar

No matter how attractive the pull-down list is, do not use it. The search engine cannot smoothly read the content in the Flash file, so the link in the Flash navigation bar cannot be tracked.

4. Use different page titles

Each page of your website should have a title attribute, and the title of each page should be different. If the title of each page is the same, the search engine will understand that each page of your website has the same subject.

5. Do not forget the image

Make good use of the alt attribute of the image to describe it reasonably. Search engines are so smart that they cannot read images. Ignoring this will cause you to lose a lot of image search traffic.

6. Do not use generic links

The search engine attaches great importance to links. Therefore, when linking to the relevant content, use the text that can exactly describe the content. For example, when you provide a link to a viewer with more Photoshop information, you can use a description such as "more information about photoshop" instead of "more information ".

7. Do not use images instead of Text

As designers, we always hope that the more beautiful the works, the better. So sometimes we use a pretty picture to replace the ugly title text on the browser. Avoid doing so as much as possible. As I said before, search engines cannot understand the image content, but here is where you write keywords.

Note: I seem to mislead you. In fact, we have a way to use images to achieve our goal, such as FIR.

8. Use Ajax with caution

Ajax enhances user experience, but do not over-use it. The content generated by Ajax cannot be linked. A good rule of thumb is: If you load an independent page using Ajax, try not to use it.

9. be included as soon as possible

One way to get a webpage indexed by search engines as soon as possible is to try to get a high popularity of the relevant niche website's inner chain. Submitting to Google is also a choice, but it may take several days. If you are lucky, it may take several weeks.

10. Strive for the internal chain

The quantity and quality of the internal chain have a great impact on the position of the website in the search results. A good way to link people to your website is to provide high-quality and original content. Another approach is to provide links to other websites.

11. Stick to the same URL

When creating a website, determine whether to use "www" from the very beginning ". Once the decision is made, do not change it. The search engine regards www.webdesignledger.com and webdesignledger.com as two different duplicate websites, but the search engine does not like repeated websites.