2013 Baidu Search will come the change forecast and Prospect

At the end of the year, I wish you a Happy new year, the snake does not need to "fold" (she) in Baidu, Xi Hee; with more and more symmetrical information, Baidu open platform, undoubtedly strengthened the bridge between Baidu and webmaster communication, from before the blind "plugging" to the current "sparse" I saw Baidu Hope and webmaster communication, The attitude of winning, since the beginning of the line, to now a year down, Baidu Webmaster platform work for all to see, here Pat the bottom of the words do not say, I came to stand in their own perspective, analysis of the next Baidu next year's search algorithm strategy and Webmaster Platform tool Development on some of the vision and observation.

1. The structured information age will come true;

Search engine is a product of information capture, they can provide a lot of timely information, but in the display of information, has been a problem for structured information organization and display is their difficulties; but I'm glad to see Google's "micro-format" which is a trend, I also recently saw the Baidu search results on the page of the structure of the video on the web side of the direct display, which let me fully affirmed that the data structure of the era of information is really coming! This is an opportunity, but also a challenge, I hope that we can give full attention to, and quickly find their own adjustment strategies and information organization of the export.

　　

2. The original ecology will be more radical ascension;

Baidu in the second half of this year "drastic" action, so many stationmaster saw their determination! For the original information support has been commonplace topic, but because of various reasons and the impact of comprehensive strategy, the original article ranking and show has been a lot of Webmaster spit slot, this Baidu to admit is that Google does a lot better; But I believe that in the original article for the entire Internet ecosystem of value and significance Baidu is fully understood and affirmed that they have repeatedly mentioned related issues, believe that the new year, in the original information analysis and evaluation of the recommendations must have further action.

3. The inner chain structure may be more important;

For link building don't want to say more, but after all these years down, in the fight against the chain Baidu has been working hard, my personal experience is relatively deep in the second half of 11, the decision to buy and sell links significantly strengthened a lot; and so many years of links to the construction of the external chain rely on the webmaster to the SEO understanding in a deviation, and internal links are talking, But few people do the comparison in place, and the content of the display level, site structure is very important, this point in 12, let me see some changes in the content of the level and position of the credited I saw changes, I believe this will be more prominent in the future.

4. Webmaster Tools upgrade, revision, add will have more action;

This year down, Baidu Webmaster platform out of a lot of tools to support the webmaster demand, help to build bridges between the webmaster; So, I personally think, Google Webmaster is a very good reference, this has nothing to say, first of all Google's function to move over, in the consideration of more reliable, So through analysis now Baidu Webmaster Platform tool Situation, I personally think that next year I expect and may have some new features: preferred domain, Web crawl analysis, keyword extraction analysis function may be supported, the early warning function should be in the near future, SiteLink once on the not now this function I am afraid to continue to improve ( This is a good way to take a look at user behavior, such as server IP change notifications.

5. Baidu Webmaster Forum may be revised, positioning high-end;

Forum In addition to a lot of time, but the slot is much larger than the information precipitation, this is not the original purpose of this forum, I am afraid, so the forum may be revised next year, positioning to high-end, the information precipitation as a preferred task, recommend the great God, increase interaction, increase entertainment, spread, may be

6. The "site" syntax may be synchronized with "index volume";

Since the index was measured, this is a topic, Baidu officials have given many feedback and opinions, but the webmaster seems not to buy, there is certainly a reason, for example, I saw some of the site index k is a value and site has no value of the problem, thus, the webmaster will pay attention to this data changes; Through some of the previous official information and feedback, I believe that these two data may be merged or synchronized.

7. Resource data expansion and docking will likely increase the intensity;

Early judgment of the quality of a Web site is not so integrated in the direction of logic, through some changes this year, I see the search engine in the "resource data" docking significantly strengthened a lot, may be with the current "open" trend, a variety of data docking, shared, to comprehensively judge the site authority, security, garbage content and other daily work , these aspects of change, I believe that we can see, personally feel, this may become an important part of the strategy, through the docking authority data, to the algorithm landing data support, to help solve the "addressing" "Spam information" and other information to determine, The influence of peripheral resource data on the website will be the logic and trend of algorithm judgment.

8. Label judgment will be strengthened and wider application;

In the beginning, I mentioned the problem of the presentation of structured information, this will naturally refer to the use of the label and the introduction of the standard, Baidu in fact, in this piece of Aladdin has been doing, but that is to manual audit show; tag identification can help search for more direct recognition of page focus information, and more importantly, this information may be used to the search results page To help users more intuitive understanding of the results of the page content, to help users determine, screen search results, improve user demand for rapid, accurate solution; Then, if the label is determined and the resource data docking is enhanced, the content that can appear in the page search results page, It's definitely not going to be a simple title+description+url+. The data in the latitude of the snapshot time will have more page data: Release time, author, video duration, comments, security information, authentication, official, etc.

My humble opinion, you are welcome to pat Bricks.