2014 SEO Ultimate Strategy duel

Before, for the 2014 SEO optimization Road How to do this problem by the vast number of webmaster friends repeatedly mentioned. In a blink of an eye into the 2014 years of March, but the 2014 road to the optimization of how to go, and now we are still in fear. Maybe some SEO workers and find a little doorway, but haven't studied it in depth. On the Internet, the ultimate strategy for 2014 SEO is the most vocal: site content and site structure strategy. Below I from the Lottery website system site optimization experience and share some experience: site content and site structure How to take you into the ultimate SEO showdown.

First, SEO Ultimate strategy of the site content

For the site content is 2014 SEO Ultimate strategy is not fabricated. 2013 Baidu algorithm of continuous adjustment, the impact of the external chain, such as the intensity of information analysis summed up: Baidu to the content of the degree of attention. Search engine is for the user Service, its ranking algorithm update changes, is around how to accurately lock the user with valuable content. Therefore, one of the ultimate SEO strategy is to win the content. At present, our lottery website system http://www.yikuyun.com/pro/sales/content optimization mainly from the creation of writing to improve, to provide users with quality content; The update of the article is also our lottery website System site optimization of a focus, mainly to update some high-quality, High reading articles.

But does this mean that there is no need to promote outside the station? Here I from the Lottery website System site optimization experience can and you say, outside the station optimization or need to fit the optimization of the station, but the premise is that your site optimization resources and the content of the website is highly related to the quality of the site is also high. In doing lottery website system optimization, my idea is to optimize the station, outside the station to promote supplemented, outside the station resources my principle is ningquewulan. Content and outside the chain comparison, I think the content of ranking is more important than the outside chain. Even if there are more outside the chain, users through the link to the site, see no useful content, will feel uninteresting. And although the chain is not much, but the user came to the site, see useful content, will linger, and even reprint your article, become a regular site.

Second, the SEO Ultimate strategy of the Web site structure

If the site content is to obtain a stable ranking of the winning magic weapon, then the site structure is a good site to get the premise of ranking. Site optimization rankings for the site structure is required, not any structure can be simple to get rankings. The common structure types in website construction are:

1, tree-structured web site. The tree-shaped structure is associated with the trunk and the leafy branches of the branching extension spreading. Tree structure requirements home to the Column page, section page to the page, before I do the Lottery website system is also according to this idea, but seemingly complete shun tong path, in fact, is not the most suitable site optimization rankings of the site structure, so now very few enterprises will choose the tree structure.

2, flat structure of the website. Flat structure is what we think is suitable for the optimization of the structure of the site, of course, some of the structure in the optimization is to occupy an advantage, but for large sites flat structure is not the most suitable site optimization rankings, where we usually said flat structure and it can not be unified.

The best web site structure is tree-shaped + mesh structure, which is the most consistent with the optimization of the ranking of a structure. Each thing is not perfect, the combination of several things to get the best state, the choice of Web site structure is the same, will be the extension of the tree and network of flat together will form a relatively perfect site structure, This structure will each page contains links between the top and bottom pages and content-related sites, to provide spider a logical and smooth crawling path.

However, here I would like to remind you webmaster, in the establishment of the tree-shaped network of the combination of Web sites, should always pay attention to highlight the content and establish high value links.

In order to SEO the ultimate strategy is the site content and site structure of the two major aspects of the duel, who in these two major aspects to do better, more popular search engines, then who will be in the optimization of the road to the invincible position.