2016 EDM marketing New Year strategy sharing

At the beginning of the new year, the company has been moving towards 2016 years of goals, 2016 Focussend wish you a more brilliant achievements in e-mail marketing, while providing 10 e-mail marketing key strategies to fully use these strategies, you will be fruitful in the marketing market, and will increasingly recognize the value of these strategies.

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Here are 10 key strategies:

1. Send marketing mails regularly. Through the drip irrigation marketing way, transmits the brand value and the connotation to the user.

2. Update the user list regularly. Add new users and remove invalid users to increase user activity.

3. Publish your ads with high-quality content at the same time. In the promotion of e-mail or promotion process, can not ignore the quality, otherwise the user interest will be greatly reduced.

4. Create original and creative messages. Through the creation of creative mail settings and push, to attract users, to promote products and brands.

5. reward the most active customers. On the one hand can enhance customer loyalty, increase user stickiness, on the other hand can be excellent and active customers to form word-of-mouth marketing.

6. Check the perfect place with the mail report. Identify the problem, the remedy, and constantly optimize and improve the marketing plan.

7. Create an automatic reply, pay attention to the delivery of care mail. Care for users, maintain customer relationship.

8. prepare in advance, create festive events and mail. Planning activities, grasp the details, through the mail to maximize the effectiveness of the promotion of activities.

9. before sending the e-mail, remember to first A/b test. Conduct A/B testing to find out what users are concerned about, in accordance with the user's psychological message.

Learn more about users with questionnaires and polls. Timely knowledge of users and market information is beneficial to improving future marketing activities.

Combined with the specific circumstances of the enterprise reasonable use of these 10 strategies, I believe you can get unexpected results in email marketing, of course, if you have other better suggestions, may wish to share with us.

This article is from the EDM marketing blog, so be sure to keep this source http://edmyingxiao.blog.51cto.com/5411059/1740235

2016 EDM marketing New Year strategy sharing