A brief analysis of site SEO 2 point URL optimization error

Site is indexed site is the premise of ranking, how to do a good job in the site's search engine, just let you have the opportunity to rank in the search engine, so that the site contains more pages, the more opportunities. URL of the good or bad will directly affect the search engine on a website understanding, affecting the smooth crawling of search engine spiders, so, we in the initial stage of the site, we need to site URL, site directory to standardize the design, to achieve your most want, the most conducive to the search engine included in the URL.

What is a URL?

A URL is a path to a Web page, each with a unique name identifier, which is often referred to as the URL address.

mistake one: URL entry unification

In the past experience, many people think that the search engine will be with www and without the WWW domain name to determine two stations, it is clear that on the same server there are two identical sites will be the weight of the site dispersed, so their usual practice is to do not take the WWW domain name to do 301 Redirect to the domain name with www.

The point of view here today is just the opposite of the above experience. In the use of users, different users may have different habits of use, Some people are accustomed to input baidu.com, some people are accustomed to input www.baidu.com, but their purpose is the same, that is to Baidu, but their target URL is not the same, if you will not take the domain name of www jump to the domain name with www, that is in a certain procedure against the user's will, and search engine is for User Service, so do SEO must consider is the user experience first, so today to tell the point is: URL portal without unification, with the WWW or is not with the WWW This should be chosen by the user, rather than by us to forcibly jump.

　　

The icon for Baidu without the WWW domain name is 200 status, and no 301 jump to the WWW with

mistake two: Reduce the number of variables and parameters in the URL

The past point of view is that the URL dynamic address is not conducive to user experience is also harmful to search engines included, should reduce the number of parameters, shorten the URL address. So their approach is to make the dynamic URL pseudo static optimization, shorten the address of the URL.

Today, the point of view is that with the parameters of the URL address is not harmful to the search engine included, the same user experience will not be lost in the optimized address. The address of the Discuz forum as an example, the column address after pseudo static:/forum-6-3.html and dynamic address for/forumdisplay.php?fid=6&page=3 this side, We can clearly see that after the pseudo static address is really shortened, but in fact? The numbers 6 and 3 mean no one can read it, and from a dynamic URL, we can see clearly that this address represents the third page of the sixth column. Therefore, it is obvious that the URL with the parameter is more conducive to the user experience, Google official optimization has also made a clear document that Google can effectively identify with the parameters of the URL, regardless of you with a few parameters, and also mentioned in the article, with the parameters of the URL more conducive to search engine recognition. Article Source: http://www.kjfczx.com reprint Please specify