A brief analysis of the overall impact of website bounce rate on the website

Since Baidu out of statistical tools, we have a clearer understanding of their own site bounce rate, in the statistical background can be more accurate to know the overall situation of the site, today I take my small station as an example with you talk about "the site bounce rate of the overall impact of the site"

From the above figure you can see that the site jumped out rate of about 70, the average access time in 14 minutes, we can think of is that the site is really a visitor to find useful information will stay so long, such as movie stations, such as jumping out of the rate must be much lower, certainly a lot of time! From the bounce rate is only the side of the proof of the content provided by the site, to the user a useful value. Of course, each of the different types of Web sites reflect the different data.

High jump rate Impact ranking: Many people may deny my point of view, we can carefully look at Baidu nearly 2 years of change, Baidu's own products or cooperative products mostly occupy the front rankings, he did so for what? There is no doubt that for users, so that users experience a higher level! Now high weight, a large number of visits, Quality site is added to the home page, included the website ico icon and so on! This series of changes are recommended for users to experience the highest site, so from the side can be said that the site's bounce rate impact ranking.

　　

(Figure for Baidu homepage Add quality site screenshot case)

High jump Rate Impact site revenue: Webmaster To do the source of the site is to make money for the site, a site when there is a real high traffic time many people will say that there is traffic will make money, have you thought about it? How much money, if a user in your site for a long time, your site's advertising PV display more, with the site's ads click , display, and so on, the income increases. So to control the site experience, reduce the rate of jump out of the site is also the most effective way to increase our website revenue.

A site to do good and bad, from the ranking, income can be seen, if we can really reduce the site jump rate not only make the ranking flow, but also will make the overall revenue of the site to get a qualitative leap! Baidu constantly changes in order to users, if our site is the same as the user does not have the value of content, How users can stay on the site for a long time. We have to do a good job of the content of the site itself, so that useful content to attract visitors, so that the value of the site to become a high-quality station! Best wishes to you webmaster work smoothly, the flow of a large increase. (This article by the breeze in that elder brother original start, copyright, Wenzing, reprint, please use the link form to indicate the article starting source http://www.wz3321.cn).