A diamond bird in the eyes of a SEO beginner

The Diamond bird, the online diamond brand that started on ebay, has successfully broken the line between the Internet and traditional channels in just a few years and has grown to become China's largest online jewellery seller. Today, it has its own experience centers in several cities in the country, and development has entered the fast lane.

Today, I do not want to be vain to praise this online diamond sales site How successful, just want from an SEO perspective to analyze its success factors, a good learning object, can make us less take some detours. Webmaster all day "content for the king, the chain for the emperor", but only a small number of owners adhere to the implementation and success, while the Diamond Bird is a successful example.

　The content construction of the Diamond Bird website

Through the study of the perfect diamond, the content of the diamond bird is mainly from three places:

1, the use of diamond school to create a large number of professional articles, improve the authority of the website;

2, the Forum brings a large number of original content, improve the user cohesion and the site's collection and weight;

3, the brand dynamic update frequency high, daily increase of original articles, help to improve their weight

　　

After a long period of efforts and perseverance, the content of the collection amounted to 380,000 of the huge, and original, content construction has achieved greater success.

　　Link Building for Diamond Bird website

We found that the diamond birds in the station links and backlinks are doing well, the majority of the webmaster should learn. Look at its site links, its use of related products recommended function, increased the site within the pages of mutual links, improve the internal link effect, so that the links between the site more closely, more reasonable.

Looking back at the Diamond Bird's reverse link, we can see that its backlinks have 5 major categories:

1, a large number of integrated site links

2, navigation site links

3, the website of commodity information release

4, built a large number of SEO station group

5. Self-built Media dynamic page, get media reprint

After a lot of link building, we can find that now diamond birds in diamonds, rings, on the ring in Baidu and the top of the natural GG.

　Other factors that cannot be ignored

Although the content and links of the site is very important, but some other technical factors are also not negligible, in the perfect diamond research process, found some bright spots.

Domain Name Advantage

1, short domain name, easy to remember

2, domain name for a long time, up to 9 years

3, the domain name period is long, has been renewed until 2019

　　

　Domain keywords and page description of the precise

I was thinking, how many sites can be accurate to set its keywords and page description? No doubt, diamond birds in this respect, do very good, very accurate.

page optimization, caching and compression

Through the use of Google page speed to the Diamond Bird home Test, up to 99 points, page optimization done pretty good. As we all know, the opening speed of the website seriously affects the user experience.

　　

At present, the official website of the Diamond Bird PR value is 6, not very high, but as a professional diamond site, has been quite good. The above is only the perfect diamond net http://www.exzuan.com/stationmaster's personal viewpoint, the insufficiency also please a lot of guidance, welcome all stationmaster to retain the link reprint.