Almost every time Apple launched a new product, the industry will "crucified" for a while, some people say that Apple is no longer, some people say that Apple is more mediocre, in short, today's apple seems to be "tiger-ping-ping is dog bullying", and Apple has a conflict of interest, or no conflict of interest, all want to trample a few feet.
However, in my opinion, the weight of the camel is bigger than the horse, Apple even if the decline, also need a long process, in the process, Apple may be in other areas of innovation, rally. So, my point is, you can't wait to sing a bad apple.
IT industry is facing the bottleneck is a common problem
When we talk about Apple's development trend, we always say that the iphone has no bright spots and no innovation. But have we noticed that this is not a unique problem for Apple? In fact, the entire smartphone industry has shown a fatigue, so we are alone with Apple demanding, is it unfair?
If we expand to a broader range of areas, we will come to the conclusion that the PC industry has been declining for years, but can we say that the PC industry is not innovative? Netbook, ultra-polar, deformation of the emergence of the PC industry has brought more space for imagination, although they may not be able to long-term hot down, but in a specific period of time, they play a role, their sense of existence is still we can not ignore.
Moreover, Moore's law has revealed the "unsustainable" development of the IT industry, Moore's law holds that the cycle of information technology progress is just 18 months, so as the base becomes larger and higher, the more difficult it is to improve the performance later. This situation is not only suitable for PC products, but also for mobile phone products.
How many manufacturers rely on apple bread where to eat?
As we all know, Apple has opened up a new era of smartphones, it can be said that without Apple, the speed of the development of smartphones cannot be as fast as today, and there will not be so many enterprises rooted in the smartphone industry. So, there are a lot of manufacturers are actually relying on the apple bread where eat only.
This is a lot of manufacturers, Samsung even one. Samsung's contribution to the mobile phone industry is really not very prominent, but by imitating and copying the upper, plus the timing of the judge more accurate, accounted for a big bargain. And, now Samsung's mobile phone business is also in a state of peril, but our criticism of Samsung seems to be far less than the criticism of Apple, is it really "tall tree catches"?
Apple's contribution to the mobile phone industry also includes the construction of the mobile phone industry chain, Apple's ecosystem is worth the reference of other manufacturers, the domestic millet, music vision is hardly affected by Apple. Of course, Apple also has shortcomings, is too closed, not as open as Android, which also constrains the expansion of the Apple ecosystem.
By the way, many people use apples and Nokia to compare. Can you compare the two? Nokia will fail because the root cause is too arrogant to be unsure about the trend of smartphones, so Nokia will lag behind. And what about apples? Apple is not thinking ahead, and Apple is not as active in exploring new IT trends as Nokia does, but Apple's aggressive layout of smart cars and smart wearable devices is an effort by Apple to change the status quo.
Domestic mobile phone brand can not blindly "high-toned"
Critics of Apple believe that Apple's IPhone6 will encounter a combination of Samsung, Huawei, ZTE, Lenovo, Xiaomi and other joint counterattack. It is noteworthy that in the counter-attack lineup, domestic mobile phones occupy an important seat, frankly, the development of domestic mobile phones in recent years is indeed commendable, but if the high-performance low-price PK Apple? Come on, it's going to make people laughed.
It is said that, starting from IPhone5, Apple is no longer ahead of the configuration and performance, this is not fake, but the specific user experience? Suppose we do not look at the hardware configuration of the product, look at the specific performance of the product, and how many products can catch iPhone5?
In the author's opinion, do mobile phone is not a heap of hardware so simple, mobile phone accessories are external procurement, can't apple buy more high-end accessories? Of course not. In fact, the mobile phone system is also very important, a good mobile phone operating system, the performance of the hardware can play to the extreme, in order to meet the needs of users at the same time, balance hardware contradictions, this is not better? Just now we also mentioned that chip performance can not be developed according to Moore's law, so if Apple does not stack hardware, but also for the future of the iphone to provide more space for development.
Apple needs to recreate an Apple through other fields
Finally, Apple needs to recreate an apple from other areas. Although the thin-dead camel is bigger than the horse, nobody wants to see the apple of the camel die. Given the limited development of the mobile phone industry, Apple will have to increase its deployment to other areas.
Now that Apple has entered the field of smart cars, CarPlay can only be said to be semi-finished, but it offers more possibilities for Apple. In addition, Apple's smart wearable device may also become an important support, suggesting that Apple will also be able to work with more home appliances manufacturers in the future to help the development of smart home industry.
In short, the current Apple can not embrace the "peace of mind" attitude to deal with the challenges of the future, otherwise, Nokia today is Apple's tomorrow, but now it is not very objective to sing Apple. (Wen/Wangyi see qq:543415188)
A skinny camel is bigger than a horse, you can't sing a bad apple.
