A small method to improve the goodwill and viscosity of website users

Source: Internet
Author: User
Website friendliness refers to whether a website feels good or bad to visitors, or whether visitors recognize the website. The friendliness of the website is related to the viscosity of the website to visitors. the higher the viscosity, the website is easy to develop. the viscosity is related to the future of the website. So how can we improve website friendliness? The PV generated by the first visitor to the website is usually the lowest. a large part of the visitors leave the website after opening the first page.

Website friendliness refers to whether a website feels good or bad to visitors, or whether visitors recognize the website. The friendliness of the website is related to the viscosity of the website to visitors. the higher the viscosity, the website is easy to develop. the viscosity is related to the future of the website. So how can we improve website friendliness?

? 1. tips on the conspicuous position of the website, briefly and brilliantly pointing out the advantages of your website and your credit rating.

The PV generated by the first visitor to the website is usually the lowest. a large part of the visitors leave the website after opening the first page, it can be said that the value of this part of the visitor is the lowest, but this part of the visitor is the foundation of the development of the website, we must seize this part of the visitor, expand the visitor Group of the website. Therefore, what we need to do for the first visitor is: let him fall in love with our website at first sight, let him realize the advantages of our website at a glance, and subconsciously feel that the website is good, without knowing it, continue browsing and do what we want them to do, such as buying our products, purchasing our services, or triggering website advertisements.

For example, for the e-Peng website, many visitors are concerned with the website update speed. if you can update the website as soon as possible, you can write "update this site for the first time" in a prominent position on the website, which will give the first visitor a subconscious awareness of the website-the website is updated quickly. In this way, when a visitor who visits your website for the first time wants to see the latest dianpeng, he first thinks of your website. It should be noted that you must do it after you write it, or you will just dig your own traps and jump in.

2. Bold and red titles to attract visitors.

A website usually has a list, such as updating the list, clicking the list, and recommending the list. However, the titles in most websites are the same style, and it cannot be seen which content is good or which one is not. In this case, the website does not point out content that is popular with most visitors. Therefore, I personally think that using the red or bold method to prompt the visitor which has been waiting for a long time to update the content, or which is particularly recommended will improve the user's feeling about the website.

For example, although a webmaster-type website is only on the content page in the article recommendation list and click list, there are more than 10 or 20 articles, and it is certainly impossible to read every article, in addition, many people only read articles and do not read the list next to them. in this case, if one or two titles are added to the list, they will be noted, visitors often think that this article is very important. they should take a look at it and continue to browse the website to improve the friendliness of the website.

? 3. add a website index page to help visitors find the content.

Most websites are placed on one side of a website for updating, clicking, and recommending websites, which only occupies a small part of the space. there are limits on the quantity and introduction, in many cases, visitors cannot directly search for content. Therefore, it is imperative to create a website index page, for example, the latest updates, latest recommendations, click lists, and high praise lists. Then, use a page to link them together in the header, and the content is displayed below the header, in this way, visitors can easily find the desired content by adding to the favorites page without clicking or clicking it. It is really difficult to describe clearly. In fact, the effect is the same as that of a website, so it is convenient and quick. for the webpage style, refer to Baidu fengban. It is easy to use, and the feeling of the website is naturally good.

4. all site announcements prompt for the latest recommendations

For a website, no matter what type, there will always be one or two pieces of content that the visitor is most interested in, such as the latest article written by a certain celebrity or the most popular TV series update, or the latest hot news, there will inevitably be a lot of people concerned about this, but many people do not know about these updates. At this time, if you have a full-site announcement prompt, it will greatly increase the possibility that visitors will know the content, and this latest popular content will likely gather a large number of visitors for you. Why? for the latest content, maybe your website is not the latest, but you are promoting it, there may not be a few clicks on the latest website, and the clicks on your website are already high. then these visitors may think that this is the latest update of your website, at least you will think that your website is updated very quickly. if it can produce word-of-mouth publicity effects, your website may also bring you a large number of new visitors due to this content.

5. meet visitor requirements and present them to other visitors.

This mainly refers to accessing your visitor, helping solve some of the visitor's problems, improving the visitor's goodwill towards you, and also improving the website's goodwill. In addition, the problem you solved is displayed to other visitors. when other visitors see that you help the visitor solve the problem, they think that you are very good and that the website's friendliness is also improved. This is a bit like a customer service, but it just turns it into a webpage so that visitors can see the service content.

This article is available at http://www.nowamagic.net/librarys/veda/detail/2395.

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