A year of experience to share the play Taobao seo several important factors

For many just in Taobao small sellers, even if the money to burn a through train or can be prepared a large number of goods to participate in daily specials, gold money activities, but there is no credibility, no sales, no evaluation, all is only water months, in the mirror flowers, unattainable. Therefore, it is an important step to get traffic by improving the search rankings. I summed up a few points about improving Taobao SEO to get more natural flow of factors.

Baby's title A total of 30 words, to try to use it well, by setting the flow of large matching keywords, such as summer, 2013 summer new style, plus the baby's own attributes associated with the key words, such as self-cultivation, thin, white and so on. If the activities of the mail, dozen special, put these words also set up, consumers can search the keyword into your single product baby, forming the order generated. The general setting of the order of the title is such: 99 Yuan package of 50 pieces of women's summer dress 2013 European and American style green chiffon long skirt. The 99 dollars in front of the mail is to increase the click Rate, and women's summer dress 2013 is a large flow of popular search terms, European and American big, green chiffon long skirts are the characteristics of the baby, is to let like this style of buyers more accurate search to this baby, improve conversion rate. The current monthly sales of 5,000 pieces of long skirts, day to day cat search of natural flow in more than 1500, Taobao category, Taobao search and other natural flows add up close to 2000, in addition to Taobao and through-train traffic, natural search in the flow of about 50%. Therefore, is a more successful SEO settings.

According to the previous rules, is based on the last 30 days of sales to order, now changed to 7 days of sales as a sort of standard, to maintain the stability of sales is critical. And the old version is counted by the number of transactions, after the introduction of the new rules, according to the number of transactions to carry out statistics, the purpose is to better prevent through the brush sales to improve sales data, although not hundred to prevent the occurrence of such behavior, but will make this behavior will pay a higher price. Taobao's current troubleshooting technology, basically more than 98% of the behavior of the brush data can be detected, so, in this way it is very undesirable to improve the search rankings of the baby, it is likely that when you put this baby's sales to hundreds, thousands of time is found to force the rack, and even the store may be deducted points, So it's not worth the candle.

In the study guests interviewed in the program video that, through the natural flow of the baby number of transactions, the search weight will be higher, this is a virtuous cycle of the process.

In addition, whether the baby has to participate in the elimination of insurance, seven days no reason to return goods and so on, will affect the weight of natural flow of the baby. For example, when the buyer in the search, tick seven days for no reason to return this condition, if just you shop this product is not set, it will be filtered by the system.

Baby up and down time settings for improving the weight of the search is also very large. Once there was a seller dedicated to verifying this assertion, in different time arrangement baby up and down, finally found in the morning of 9 to 11, afternoon 15 to 17 points, the evening 20 to 22 points, are the peak flow, and the baby is the highest natural flow. After many tests, I found that the store's baby put the shelf time set at night 21 o'clock, get the flow in the largest. And the explosion of the shelf time set in Monday and Tuesday, Wednesday is new, 周四、五, six, Japan is the monthly sales of 500 pieces of treasure, one weeks later, the natural flow of shops from the previous 3000 to 5000. Therefore, the reasonable setting of the upper and lower shelf time, the baby will get more show.

Baby's collection quantity, conversion rate and other factors also affect the natural search flow can not be ignored, therefore, the above details are done better, in order to bring more natural flow of shops.

If the above work is complementary, the core should be to provide consumers with what kind of services. Taobao is responsible for the search of the boss Ghost Seven once said, as long as the shop to do a good job, buyers to improve the experience, Taobao has no reason not to take this baby as much as possible to the buyer to show. So put more effort into serving buyers, and when you do that, you'll find that the so-called skills are icing on the cake.

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