The continuous escalation of the Internet competition, leading to the optimization of SEO rankings has become a battleground business. How to make the best optimization effect, the enterprise has brought more wealth business opportunities? is the search for every SEO practitioner. However, the continuous pressure upgrade of the market competition, the four-dial SEO optimization has been more and more inclined to a "marathon." Running fast may not be the last winner, a little inattentive, the rankings may be banned one empty. As a webmaster or, SEO practitioners, how to deal with the "marathon" type of SEO optimization it? The fear of sticking to the rut will only be harder.
One: The subject direction should be clear
Others open your station, at a glance you know what you are doing, such a site to consider continuing the optimization, otherwise do more can only go to face so many helpless. For example, you build SEO blog, why talk about some of the life of trivial stories, and SEO topics related to the content is very few? This is a lot of examples, we must have seen some. Search engines can not tell what you are writing, but it is clear to analyze the entire page in response to what the topic, and the content of the site topic how much relevance. Otherwise, even if the content is received by seconds every day? The lack of core theme competitiveness of the site will never do its peak.
Second: The outside chain view needs to change
Until now, how many people think: website optimization, as long as the chain up, then the site will certainly be the ranking of the twist it? Presumably such webmaster a lot of it, from a variety of linked transactions can be seen. But what about the real success in the end? In fact, outside the chain is an indispensable part of the site optimization, but the chain is not fully able to dominate the rankings. A5 optimization group in the optimization of some sites found that some sites, although there are thousands of or even tens of thousands of outside the chain, but why still do not have a good ranking it? The last view to know the site's internal optimization really unsightly. Outside the chain is not the myth of SEO, although the weight can be steadily increased, but after all, there is a lifting bottleneck, otherwise go down forever is the road of marathon, can not really blockbuster.
Three: Details determine success or failure
A child will understand the truth, the details determine success or failure. But understand, but the real implementation, how many people have done it? Take the most basic optimization of the website, do you do a perfect 404 pages? Reasonable robot.stxt optimization? The correct 301 redirect? A seemingly small problem, but as a webmaster you, might as well search a word, Open those sites, absolutely no less than 30% of the site did not do this kind of optimization. It is conceivable that the Web site construction why failed? casually may find so many deficiencies, imagine the site optimization will still exist in how many ills.
Four: Website optimization standardization
Webmaster, your site optimization is the standardization of it? Give a very simple example to illustrate. About the key word separator ",", but in the optimization of why some webmaster arbitrary and for it? For this, the A5 optimization team has found many problems, some using "," "comma,"-"short link, and even" "vertical bar for keyword separation. But what are the consequences of that? Search engine must be to express a keyword ah, or a particularly long statement. Of course this is just an example, here want to tell everyone is that website optimization must be standardized.
Five: Stick to Ningquewulan
The quality of a website, winning the weight of the search engine, not how much it has a wealth of resources, nor is he has a number of diversified outside the chain. Take a blog to say, in all walks of life, how many blogs ranked in the ordinary Web site before it? They do not have a few blog every day desperately to do updates, hair outside the chain, but why have achieved remarkable results? In fact, because of the freedom of the blog, more webmaster chose the "Ningquewulan" principle, there are good things to write up, No good not to write. There is excellent outside the chain to exchange, there is no exchange. At the same time, the construction of independent blog webmaster or seoer, have a wealth of network resources, High-strength blog links, bringing the search engine a high degree of trust weight. Do not why batch update, link promotion and obsession, the best content, outside the chain, is the accumulation of ningquewulan. For example, tomorrow's Ministry of the home page to you a link, your site weight will certainly fly up.
Finally, the A5 optimization Group/Heguijiang (http://w.mmmrw.com) that: Website optimization, you are in the four-to-do SEO optimization theory, rather than relying solely on the labor force struggle, adhere to, otherwise it deviated from the basic principles of SEO optimization. Webmaster How to face the marathon of SEO, or should be to the "precision" of the development Ah.