About Baidu white hat seo and black hat seo explanation

SEO (Search engine optimization, SEO) refers to the optimization of the number and sort position of the Web page in the search engine's natural search results (non-commercial promotion results) and the purpose of this behavior, is to get more free flow from the search engine, and better display the image. While SEM (search engine marketing, SEO), it includes both SEO and paid business promotion optimization.

SEO Since the advent of around 1997, gradually differentiated into two types of SEO behavior: A class known as "White hat seo", this kind of SEO has played a role in improving and standardizing web design, making it more user-friendly to search engines and users, and to obtain more reasonable flow. Search engine encourages and supports "white hat seo". Another category is called "Black Hat seo", this kind of SEO behavior uses and enlarges the search engine the strategy flaw (actually the perfect system is nonexistent) obtains the more user to visit the quantity, but these more visits, is to hurt the user experience as the price, therefore, faced with the latter kind of SEO behavior, Search engines will be curbed by a number of strategies.

Search engine and SEO behavior is a benign symbiotic relationship, such as many high-quality Web sites are made of Flash or AJAX, search engines can not be very good crawling and indexing.

Building the station in the understanding of some of the basic principles of SEO, you can through the reasonable optimization of the site, so that these high-quality resources to better play its search results, improve the user's searching experience. At the same time, for China's emerging markets, traditional small and medium-sized enterprises for how to net, how to do internet marketing, and not much experience, in the vast number of Internet entrepreneurs, for how SEO is also full of contradictions in public opinion and speculation. Let more people understand the working mechanism of search engines, guide a wide range of reasonable SEO behavior, so that serious to do the original quality content of the entrepreneur to get more traffic, so that plagiarism crawl the content of other people's construction site is vigilant, Baidu as the leader of Chinese search in the field of responsibility and obligations, only this
Can effectively support the Internet innovation power, so that the Internet ecological circle to get a more healthy and orderly development.