Today is the first day of the New Year, I first wish you webmaster friends Happy New Year! Today, the author of the study Taobao site SEO strategy, inadvertently found a cow's website. He this site is a two-level domain name of the free blog, the collection of posts are Taobao shop to promote the soft text, but the weight of Baidu is very high (at least as a level two blog), the following figure.
From the above view, the blog's internal page and homepage have very good rankings, daily from Baidu to the flow of unusually objective. The author speculated that only by this blog, the blogger through Taobao guest income even if not tens of thousands of monthly incomes, but also at least thousands. This result is the tongue, then, the blogger is through what SEO method to do?
SEO is usually divided into station optimization and outside the station optimization. Today we mainly from the point of view of the optimization of the station to analyze.
Since the station is only a free blog, so there is not much expansion function. In other words, the characteristics of free blog and limitations on this: the site style is simple, there is no special effects and SEO expansion features as well as plug-ins. This gives us a wake-up call: When you beautify your site so that you slow down loading speed, or use an seoer SEO strategy to influence the user experience, it also lowers the search engine's rating on your site. Each search engine algorithm is different, however, the core idea of the ranking algorithm is interlinked, that is, to enhance the user experience as the fundamental purpose. In the user experience aspect, the style simple free blog instead has the advantage. This case tells us that the design and optimization of the website should be based on the user experience.
Read this blog article again. The reason why these articles get a very good ranking is that the title is written precise. For example, this article "煕 down the flagship store, 煕 lan ya Down jacket 2011" article, on the Baidu Index for 634 of the key words "煕 lan ya Down" row first, far more than Baidu encyclopedia "煕 lan Ya" entry. The title is a good emphasis on the keyword, but also avoid being considered a keyword stack to be punished by the search engine. Therefore, usually in the optimization of the site, to carefully consider the title of the page and the wording.
Take this article for example. Through the query I found that the inner page of the key words "煕 blue down Jacket" density of 4.4%. Generally speaking, the page main keyword density between 2% to 8% is preferable. Relatively often thousands of outside the chain, the control of the page keyword density is very easy to control, but tend to ignore the people said. We usually control the density of keywords only the first page and a few important pages, but will account for a large number of pages ignored. If you can each page of the keyword density, I believe the page ranking will have a quality upgrade.
The external chain of the website also plays a pivotal role in the rankings. The following figure is the author query the results of the blog outside the chain.
By querying this blog Baidu related domain, the author found that this blog although there is no high quality of the chain or home page links, but there are a large number of Tianya, watercress, blogcn this kind of well-known web sites of plain text links. Through further analysis, the author thinks that the main method of this kind of technique is to build a blog, then collect and publish articles, and then cooperate with the artificial forum post and the Forum signature to obtain a large number of plain text links. From this point you can see that the pure text outside the chain is highly valued by Baidu.
Finally, make a simple summary. Through concrete analysis, I believe that friends have a more sober judgment and understanding of this blog: The blogger is able to achieve such a small achievement (we have reason to believe that he has many such sites or free blog), in addition to the upfront pay, to a large extent rely on the appropriate SEO techniques.
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