Actual combat analysis of jade enterprises in the station and station optimization

Want to be ranked Baidu Home front is not simply a few factors can improve the site rankings. Equipped with both good internal strength must be enough behind to improve our ranking of the site, in many webmaster forum has a lot of discussion in the site optimization posts, q Small wood technology for everyone to do a real-life enterprise site Optimization Analysis for everyone to reference!

first, the site's head

　　

Good access to the site we see is the product picture and the top of the propaganda language, and I circled the red box is the part of the station is the problem.

1, the top brand and propaganda language: they occupy the position relative to the home page position of a bit too large, into the home page plus the following wheel show (slide) can hardly see a product.

In this case we need to adjust the size of the picture so that users can see our products when they go to the site, and make sure that this is what they want.

2, Navigation: In the navigation made a major mistake, navigation began the first item is not "home" but "Company introduction" according to the General enterprise station and user's use habits, users enter the site inside the page is difficult to return home. As the main navigation a lot of users will habitually click on the first page back home to find what they want.

3, two-level navigation: "CEO speech, Business philosophy, CI story" here may be useful or not to the industry, if useless early delete or better, or just to the user to see, you can increase the nofolow tag.

4, Wheel Show (slide): The red box is part of the display of the number of wheel show, where there are 6, the number of the enterprise station for exceeding the standard, generally set to 3 for good.

Second, home product display

　　

Home Products show the picture through the source code view is to define the size of the picture as follows:

　　

For the site that does not define picture size, especially the picture station, the user visits the website will increase a picture size request, increases the server burden, causes the website to open the speed to be slow! In addition to the optimization of the site to define the picture size should also increase the picture alt attribute, marking picture information. This point should be stood up and not forgotten.

third, dead chain

Webmaster tools to inquire, the station is the existence of dead chain. If it is not clear that the dead chain inside the station may cause the site down right. Makes the user to the website to be disgusted, when the spider climbs to here the posterior route does not pass very likely will abandon crawls our website.

Four, the URL of static

　　

URL path has not been static processing, URL path in the static processing of Baidu to crawl is a certain degree of difficulty, static path for spiders crawl is more favorable.

In addition to these problems, there are some from the user experience point of view, such as: computer monitor resolution, image size background, text color size bold, page location layout is to be considered in the optimization of the station. Station optimization to do a good job in the first place should be the user's point of view, only in this way our site can stand and the top! Of course, there are many station optimization is to be constantly groping. This article by Q Small Wood science and technology http://www.yanseo123.com Webmaster writing, starting A5.