Ali mother said, our there are advertising c2c

1665, Newton told us, the original Earth is also attractive;
1769, Watt told us that the original use of human machines can also be turned;
In 1875, Bell told us that we didn't have to talk to each other face-to-face;
1971, Tomlinson told us that the original letter can be used without paper;
2007, Ali mother told us that the original network advertising industry can also be c2c.
Horizon Band once had a song, the song called "Nothing Can", there are such a few lyrics: "Nothing can/is to give up everything I am not a pity/as long as I have you/I do."

Yes, there is nothing you can't do, just see what you do. This is the great internet age, and everything is possible. Especially when Ali's mother has such a husband as Alibaba.

August 12, Alibaba Group launched Ali Mother Network advertising distribution site, the full march into the field of online advertising. This is not a simple release platform, but a "trading platform", advertising has created a concept of goods, as a commodity to trade. Advertising as a commodity in the trading market, currently provides a long time to pay and Pay-per-click advertising methods, as well as text links and picture ads in two forms of advertising. Users can use this platform to freely "buy ads" or "sell ads".

Ali mother before, online advertising has two main forms. The first is the form of portal advertising, the main categories of advertising are banner ads (banner), button ads (buttons), logo ads, floating ads, pop-up ads, flash ads, couplet ads, prime ads, torn page ads, voice ads, back-projection ads, huge ads, Full-screen ads, banner ads, Mouse response ads, streaming media ads, video ads, spot-type ads, text link ads ...

The second form is the search engine advertising form, that is, keyword ads. Keyword Advertising since 2002 is the network advertising in the fastest growing market network advertising mode. The typical is Baidu and Google. Baidu is mainly selling their own search location, it can be said that the main body is the Business-to-consumer. Google sells ads have two kinds, the first one is their own search on the right side to sell ads, the second is for others to sell ads, any site if necessary, Google can also help you hang a AdSense ads, such as rational voters a small part of the left. Internet users Click this ad keyword once, The advertiser is clicked to Google several dollars, Google left its own profit to provide the number of clicks of the small and medium-sized website. This form is a c2g2c.

Now, Ali mother of this form of advertising is c2c. In fact, before Ali mother, there are a few people who eat crabs, but did not make anything. Because the Internet advertising c2c threshold is still very high, not just anyone can play. This is similar to the E-commerce c2c. The network advertisement c2c mainly serves in China's most broad medium and small-sized enterprise advertisers as well as the website owner. The vast number of small and medium enterprises and the vast number of Web site owners become the Internet advertising c2c up and down the tour. The network Advertisement C2C provides the service to the user including: the website main advertisement resource's login, the display and the sale, the advertisement main marketing demand release, the collection and the purchase. This will be a free market for online advertising.

The 20th China Internet Development Statistics report shows that as of June 2007, the number of Chinese network has reached 1.31 million. Liu Xingliang conservative projections, with the marketing value of the site has 15% or so, that is to say there are about 200,000.

And the value of small and medium-sized sites also more and more prominent. In the eyes of the traditional merchants who have been advocating ROI, the small and medium sized websites have become a new media platform which can generate value.

Samsung mobile phone in the small and Medium-sized website marketing is a very good case. In the first quarter of 2007, Samsung mobile phones launched a new marketing project based on content implantation. Samsung has put advertising ideas into the very targeted Internet content, among them, the vast majority of small, with a strong personal color of the site, its more than the traditional integrated portal marketing mode several times the click Effect and its economic cost input, effectively proved that the aggregation of brand communication is a very high degree of return on investment means.

For a variety of reasons, such as cost considerations, most small and medium Web sites can not establish their own marketing team, effectively sell advertising resources, only by joining the Advertising Alliance and other models to earn a meager short-term income. Now, Ali mother this kind of network advertising c2c for the vast number of small and medium Web sites brought the gospel.

On the other end, the majority of small and medium-sized enterprises in the Internet marketing resources lack of intuitive and unified understanding, very much needs a transparent channel to help themselves understand the characteristics of various internet marketing and prices, reduce marketing risks and costs. Compared to AdWords and Baidu's "closed", Ali mother, such as online advertising c2c This transparency may attract more small business owners.

Ali mother said,

Our there are all advertising c2c,

Our there are Ali people,

We are the There specialty small customer,

Our there is to send the gospel.

(white) Cui Hua, on the advertisement.