"Video" exploring ways to make money

NetEase Technology Internet video has grown into a huge lawn, but the reality is that "wind and grass are low, there is no sheep"-the flood of content can not bring a lot of money. Both China and the United States are the same.
Sina and AOL are filled with videos. CCTV and CNN have opened internet video websites. Tudou and YouTube video websites are emerging, and video sharing and podcasts of individual netizens are booming. Last year, Google launched the video search service in the United States and acquired the video sharing website YouTube for $1.65 billion. However, no matter who it is, there is a long way to go.
In order to solve the survival problem, the video industry in the Chinese market has recently emerged. It is necessary to cultivate an ecological industry chain. One of them is the participation of search engines.
In the Internet ecosystem, search engines are upstream of the food chain, and are the most profitable in the industry chain. For example, a traditional newspaper is a grass, and a portal news website is a sheep. A search engine can be called a wolf. This wolf can both eat grass and sheep.
A lot of grass, a lot of sheep, the wolf can survive.
Baidu, China's largest search engine, recently launched the video search service, which focuses on various advertisements, trailers, small movies, and self-recorded videos transmitted by users on the Internet, including searching video files in multiple formats. According to Bian Jiang, marketing director of Baidu products, with the development of Internet and bandwidth, Baidu's query data of hundreds of millions per day shows that users' searches for video content are obviously on the rise. With the participation of Baidu, the search service can integrate the video content scattered on the Internet video website, allowing more people to access online videos through the search service, baidu's high-traffic platform will promote the upstream and downstream development of the video industry. The traffic of various small and medium-sized video websites can be significantly improved. The development of Baidu video search can combine Baidu's bidding ranking system to bring more revenue and traffic to it.
A more significant indicator is the emergence of professional search engines. Before the Spring Festival, the PcPie.com public beta, which was targeted at global professional video search, was launched-this is a giant panda, because the giant pandas only eat bamboo, and the content of the Internet video is like bamboo forest, bamboo grows well.
As the first professional video search engine independently developed in China, PcPie.com has been preparing for more than two years. Since its launch, PcPie.com has become one of the world's largest video search engines by virtue of its database of more than 25 million videos. It also supports searching in multiple languages to further segment the search engine market. PcPie.com supports innovative search and index technologies independently developed by PcPie.com, as well as the most advanced data warehouse systems in the world today.
Another sign is that Shanghai Dianshi Information Technology Co., Ltd., a company that is emerging in Internet video, is trying to integrate multiple video content platforms into a unified advertising and publishing network, it creates conditions for video platforms to make profits by using advertisements. The company has attracted investment from venture capital Sequoia.
Currently, the profit of almost all video websites is only charged by content, or by attracting online ads with its own traffic. Similar to the profit-making model of people using elevator time to publish advertisements, the focus is to use netizens to play the advertisements while waiting for video buffering and downloading, and then divide the advertisements into video websites.