An interpretation of the alternative techniques of search engine optimization

In Baidu SEO world, 2012 if can let us remember anything, that Baidu 6.18 and 7.28K station Storm is the deepest. We have 622 incidents, the fight against the garbage and the chain of junk, the fight against the sale of links, recommended Baidu Webmaster Tools and continuous updates and other actions. Although I don't know what will happen to him next. However, I can tell you that the following SEO ideas are 2013 essential and are also sticking to the issues that need to be implemented.

If you are on the Forum, QQ Group, Weibo ask "what is the best search engine optimization?" (Link building strategies, tags, directories, etc.), then you've got into trouble. Any single tactical approach is short term at best. True link configuration rich, real marketing is a variety of rich. Then how to understand this sentence, I folded into a small classification to be explained.

Nature of Anchor text

Let's start with a simple one. We all know, too aggressive inbound link anchor text to promote the content of the site update, must strengthen the message. If each link to your website says "buy the best weight loss pill today!", it might as well read "junk spam", especially if it is in such a sentence:

"If you are looking for the best price for the new ipad and the ipad case, then the effect of the most effective weight loss pill (blue is anchor text,)! Get a free five bag of apples. ”

It is not natural that you know what is the best way to make your anchor text seem "natural" to stop indulging in. The anchor text is a signal, but any fixed link configuration is to naturally use the relevant text to appear in the relevant position of the upper and lower articles. If you want to adjust some of the highly authoritative links to the text, then also natural but not single.

Spread Web links

In the 2012, the shock of the link was hard to come by. Then I have to work hard to change the negative effect that was done before. I remember a master of optimization said: "Any link is useful." Let's not care whether it is high quality or low-quality. Now the question is, what do you do with any links? Does the single-minded death in the library, the Forum, or the blog? Of course, a lot of people are also three to do together, so enough? My answer is far from enough, you need more types of sites to do outside the chain, more sites to do outside the chain.

We went to see each other for 2012 years. Where do your links come from? Is it very simple? Is it related to your website? Consider trying something new next. Update diversification, you will spread risk.

　Diverse sources of traffic

Most of us are too reliant on Baidu's traffic. What would you do if things changed overnight? A lot of them have the answer, because last year's 622 events have gone through, I was in meditation to stay home for a week, so that I do not touch any network products. This is a digression.

Most people have feelings about this problem. All I want to say is that if you don't want to be hurt like that, then don't die on a platform.

　　Marketing Diversification

Companies have been seeking change from graphic marketing to dynamic marketing, from activity marketing to continuous marketing, from promotional marketing to sustainable marketing. Diversified development is a kind of enterprise survival itself, as a squirrel in the winter to store pine cones, company strategy is also in the dynamic adjustment, such as we are familiar with Yunnan white powder, in addition to white powder toothpaste and raise Yuan green, the future may also be fully entered personal care products, including facial cleanser, face cream, mask and other types of pharmaceutical makeup products. This can not help but remind people Tong Tong established beauty flagship store, Jing Xiu Tang set up a drug store, Mayinglong launched eye cream ... The future of Yunnan white powder will not introduce more products, I would like to, as long as Yunnan white powder This brand can be overdrawn (like credit card credit), but it is related to the health of the field, it may touch, not even the health industry, as long as there is profit, will also be involved.

If you know more than that, then it is your SEO in the next few years is the key to success. This article is provided by yimuu@ Yu Hui, website http://www.yimuu.com/welcome reprint or communicate with me.