Small where I graduated from the 11 after the contact site construction, of course, with free space, try to build a lot of Taobao guest site. At that time, although only interested, but I am also very serious to learn the site of various knowledge and SEO optimization techniques. It's very difficult to optimize with a free domain name, but if you stick to it, you'll make money. Well, in the use of free space to build a station, small where I accumulated a lot about doing station experience, later, I suddenly think of doing a local life portal, I think the local Web site development space is very big, and I search local portal , and not a perfect one. So this is an opportunity for me to talk to you today about how individuals optimize local portals.
Optimization of META tags
Meta tags for SEO optimization is a crucial step, but also the most important seoer staff, meta tags is nothing more than the title tag, keyword tags and description tag.
1, website title Tags: Home set 1 refers to 3 keywords can be, such as "Taihu Network-Wuxi information port people the most popular food, automobiles, shopping, group purchase, talent services, real estate Information network" can be seen that this includes the target keyword "Taihu network" "Wuxi Information" "Wuxi Real Estate Network" 3 key words as shown:
2, the description of the site Tags: description of the user experience is very important, you can write: "Wuxi Taihu Network (www.taihuwang.com) is the most popular information network Wuxi, integrated Wuxi information port, Wuxi Network, Wuxi Group purchase network, Wuxi Talent Service network, Wuxi Real Estate Information network resources, For Wuxi people to provide life consumption guide, Wuxi merchants must choose the network marketing channels. "This paragraph of the author believes that the user has a certain appeal, but also users want to search the content." As shown in figure:
3, the Site keyword Tags: why put this last one talk, because through Baidu Webmaster Forum can know now Baidu ranking has given up this label, so write not write the same. As shown in figure:
Ii. optimization of META tags
H1 and ALT tags play a very important role in optimization, you can say that if you want to make the spider complete crawling and crawling, alt picture Description label must be done well. Have done the portal to know that the local portal will involve many channels including local food, local scenery, local information and so on, pictures can play a picture of the role, although the user can understand the picture, but the spider is not able to recognize the picture, so you must add a description of the picture is the ALT tag. As shown in the picture: and for the H1 label, we all know that writing a good H1 label plays a very important role in the rankings. As shown in figure:
Optimization of keyword density and layout
A lot of know SEO webmaster has a common problem, that is, every time you update the article will be in the article forced to join the site keyword, it is obvious that the user experience is very unfriendly. Baidu for now more and more attention to user experience, so we edit the article when the keyword needs to be reasonable layout, so not only can improve the user experience, and can improve the corresponding rankings.
For the keyword density small who think not to increase the density and forced to increase the keyword, we want to make the keyword reasonable natural appearance, we in ranking, do optimization needs in the user experience to ensure that the situation to do, otherwise counterproductive.
The above for the Wuxi Taihu Network http://www.taihuwang.com/Original, for the local portal site I think in the optimization of the site at the same time need to do a good job, or even if you do the first, no content, jump rate high, then ultimately will not be an excellent local portal network, Let's talk about this today, next time to share with you how to operate the Portal network.