Analyze the drawbacks of the purchase link that Stationmaster has to know

The importance of an outside chain for a website is self-evident, at present, "content for the king, outside the chain for the Emperor" is not groundless, the site content construction and user experience is a long-term accumulation process, and the growth of the chain is in the short term can quickly enhance the weight of our website. With enough weight, even reproduced content can be included, ranking can also be a larger upgrade. In front of the strong outside chain, title, keyword density, meta these factors have become trivial details.

There is demand will produce supply, because the external chain of resources for a site's short-term ranking of importance also spawned the sale of the chain of the market. Although the search engine webmaster guidelines on this behavior is basically negative criticism of the attitude, but the chain of resources trading is still in full swing, then for a grassroots webmaster, outside the chain of buying and not buy exactly how to choose?

The author of the purchase of the chain of practice is always holding a negative attitude, it is true for a new site, early no weight to seek high-quality links, purchase links can make the new station in the short term weight is promoted, but the purchase link it is not a short-term thing, when you buy a link there is no way to stop. such as smoking opium can not quit, for the financial resources of the grassroots stationmaster, purchase chain is tantamount to digging his own grave. Of course, in addition to the financial resources are not allowed, buy outside the chain there are many drawbacks:

　1, the site's export links

These sell the chain of the site to rely on selling outside the chain for a living, its sell chain of certainly not only sell your family. With the increase in the number of buyers, the export of their website links will be more and more, according to the cake principle, your site can get more and less weight.

　2. Black Chain

If you buy a number of government-type sites outside the chain, then the vast majority of the chain is through black hat technology (such as marquee) obtained, the search engine for black hat cheating is quite strict, can escape for a while, but over the long term the ranking of keywords is bound to decline.

　　3, Weight cumulative time

We know that adding a chain, the weight of the increase takes time, but reduce a chain is certainly very easy to fall right. So unless you can buy a link for a long time, you can accumulate the weight of the link, otherwise it will only outweigh the gains.

So through the above superficial analysis, we have reached the purchase link is a considerable disadvantage, so the author has not advised the webmaster to buy links, especially some of the resources of the grassroots webmaster to buy links. We can actually through a reasonable station group construction means to achieve the weight of their own website to upgrade, so that at present, as long as the treatment is appropriate, it is a feasible way for the grassroots webmaster.

Article by Giang Wei SEO Studio www.fuzhouseoer.com Manuscript, reproduced please indicate the source