App Three prize invitation scheme

To mobilize the enthusiasm of existing users, they invite new users, is an internet industry widely used marketing method. The reason why this kind of marketing is valued is that the offline life circle of the existing users of an Internet service is the most dense place for potential users. For example, the target user is the student's app, if there is a student registered to use, the audience is mainly students, just in line with the app's expectations.
Theoretically, although it is one of the easiest ways to develop a target user by inviting user groups to self-roll, it is not so easy to realize the award-winning invitation to the mobile Internet app business This is primarily due to the fact that the system is unable to track invitees ' invitations to the invitee to accept invitations to the app service during the native app invitation process, which causes the system not to automatically complete the relationship between the invitation and the invited Parties when the app invitation process is completed, adding to the obstacles to the implementation of the business function. In order to allow the invitation business process to "walk through", each app service enterprise each show, adopted a variety of technical solutions, these programs "ever-changing", but in the final analysis of the following:

Plan one, fill in the invitation code:
In the process of installing the app and registering for use, the invited party fills in the invitation code of the Inviter and informs the system that it is invited by the specific inviter to establish the relationship between the two parties.
The advantage of this scheme is that it is easy to implement and the disadvantage is user operation trouble. This disadvantage is "deadly"-most users are reluctant to fill in the invitation code, causing the invitation chain to break, making the invitation activity unsustainable. In order to solve this problem, many of the app's award-winning technology program uses a lot of methods to facilitate the user to fill out the invitation code, such as the small-Ming cycle and motorcycle, the use of custom-made invitation code, and other technical solutions, It is to take a self-simplification of the invitation code or try to copy the invitation code on the pasteboard so that the user long press paste, and so on, and most of the way to take the reward, the purpose is only one: to simplify the invitation code filling operation so that the user fill out, so that the invitation activities can go on smoothly.

Scenario two, Bypass Web Implementation Invitation Association:
Because the web can carry the Inviter's information, the invitee submits the phone number, the verification code registration on the corresponding web, and can establish the correspondence with the inviter. The invitee then downloads the app and then submits the phone number, password (verification code) to sign in to the app to implement the invitation process.
The advantage of this scheme is to avoid the steps to fill out the invitation code, the disadvantage is that the page operation of the link, causing users to submit two mobile phone numbers and verification information, which will cause the loss of users (Internet business, each additional link, can cause about one-third of users lost), the cost is quite large.

Plan three, adopt the Shareinstall plan with the invitation-free Code
1) Free Invitation code
Features: When the user installs the app, the invitation code is automatically passed to the user, the user after opening the app, through the background processing the invitation code, to implement the free invitation code installation.
Advantages: "App Invitation Registration Award" This kind of activity with invitation mechanism, is one of the important promotion means of app. But fill in the invitation code, has been the user very tired of the operation, and even lead to the loss of users, skip this step, can bring great convenience for users, improve the user experience.

2) Channel statistics
Function Introduction: Channel link instead of channel package, accurate positioning of the app's various installation channels.
Advantages: More accurate channel statistics, can let decision-makers more accurately understand the effects of different channels of promotion, for decision-makers to determine the promotion of different channels to provide a basis, can more accurately grasp the promotion of personnel promotional data.

3) Add friends automatically
Features: Invite invited Parties to download the installation app, automatically add the invitation to friends and attention.
Advantage Description: Automatically add friends, promote the establishment of community relations between users, to improve the user's active degree.

4) automatically join the game room
Features: For games that need to join a room (teaming), you can invite friends to download or pull up the app to start the game by personalizing the installation.
Advantage Description: Simplifies the game team operation steps, improves the user's game experience.

5) One-click Jump
Features: Pull apps in different browsers with URL Scheme and Universal Links
Advantage Note: SHAREINSTALLSDK reduces the application's code redundancy and provides a common one-click Pull-up interface.

App Three prize invitation scheme