Apple for ten years, how to feed suppliers?

Looking forward to, looking forward to, Apple's autumn conference is coming, in fact, every year around 9/10, the headlines of the major websites are to be occupied by the news of the new iphone, so that the teaching of teachers are not able to feast, Spring Silkworm simply hope that their students do not send cards, A direct delivery of the new iphone is possible (purely ridicule). Compared to the previous years, the legend of this year's conference is more interesting, there is hope to light the eyes of the world, as it is the iphone 10 anniversary of the birth, and on the internet exposed spy photos, IPhone8 or other names do have a major innovation, such as OLED display, facial recognition technology and large-scale , multi-angle, is said to be able to shoot 3D effect of the camera and so on, obviously, Apple will leave a part of the secret until the release, as the father left the new Year gifts for children, or long-distance boyfriend to his girlfriend's distant surprise, everything seems enjoyable, like the American Thanksgiving.

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Behind the beautiful and peaceful scene, is a struggle and tired figure. Apple supply chain system is large, registered suppliers of up to more than 800, from chip circuit packaging to display testing, from the camera clean room maintenance to the explosion-proof requirements of the battery, from the frame of the mold proofing, to the final assembly and shipment, logistics, agents, sellers, this is a need for a highly collaborative operation of the industrial chain, Any negligence is likely to cause a catastrophe, in fact, in order to contribute to this golden event, the entire industrial chain is like a tight clockwork, can be broken at any time, Apple's greatness is to maintain a possible collapse at any time, but never collapse of the state, which, some clever management means, there are some extreme things.

Leading quality, the Apple iron only on its own hard

In fact, Apple's entire industrial chain, tens of billions of production value, the hard to count direct and indirect practitioners are derived from the iphone almost artistic quality. Steve Jobs said he had re-invented the cell phone, said very modest, he left the world not only one or two excellent mobile phones, there is a kind of culture, the spirit of thinks different and better and better philosophy, Apple simply made a mobile phone product of art, The price is not cheap, sales are 10 years long-term, and because of this, they have been able to seize the industrial chain of profit at the apex, the scenery proud.

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Looking back on Apple for ten years, some revolutionary innovations, such as IPhone4 's beautiful design, legend of a stamping industrial workers to save money to buy IPhone4, opened the packaging, found that the phone is very translucent, so that the workers do not dare to touch, afraid of their calluses scratched the appearance, until two weeks after the start of use IPhone5S Local tyrants Gold is also a classic, it gives the smartphone unlimited glory, as if who bought local tyrants gold, who is local tyrants, as to say, iPhone6 of the large screen and IPhone7 waterproof function, although not Apple pioneered, but the effect is very different, "They re-invented the big screen and the waterproof function," Mr. Jobs said. Perhaps, some Apple products, not as iPhone4, the industry also from time to time to think of Apple run out, but the real truth is that Apple in the premise of quality assurance, the moment has not stopped innovation, alone on the iphone3gs/iphone4s/iphone5s/ Iphone6s in the S all represent different things, presumably speed/super/security etc, want to take these s, the entire industrial chain to spend a great deal of energy, it is obvious that ordinary consumers can hardly intuitively feel the innovation, But the world can feel the iphone is getting better and richer, the functionality of the old product has been maintained, the new product with a small amount of innovation, the price is approaching the ceiling, which is why the industry side complained about the iphone's innovative ability to become worse, One side can only see more and more people using the iphone, and the continued expansion of the market share, means that the entire industrial chain will have food to eat.

Trade-offs, the long-term vision of the Apple Empire

As mentioned above, in order to promote the Apple autumn conference, the entire industrial chain has paid a great effort, like the winding wind like struggling, said Apple feed suppliers a bit farfetched, after all, suppliers are also paying time, energy and youth, there is a large number of tears and sweat, but the fact is undeniable, Under Apple's stringent quality management system, the entire industry chain has become glittering, many suppliers have made a full pot, more importantly, their research and development, manufacturing and logistics capabilities in the continuous upgrading, earning more than the cost of the substitute for the technical capacity and management concepts.

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Apple created the iphone industry chain, its own profits, but also feed a large number of suppliers, only in the business of the word business, who is not a saint, in the decline of Apple's dominance, will naturally put some pressure on the supplier, finally, we would like to unite to find new profit growth points, together to eat new profits, Perhaps IPhone8 big area innovation, will bring the new profit, lets everybody eat full to eat to support! (New discoveries of science and Technology, Constantine/Wen)

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Apple for ten years, how to feed suppliers?