Apple released the iPhone software development kit to push business features and challenge Blackberry

Sina technology news Beijing Time on March 7 News, according to foreign media reports, in order to promote iPhone sales, apple this week for external developers opened the iPhone software, but also released a number of important business functions.

Apple held an activity named "iPhone software Roadmap" on Thursday. It was reported that Apple will introduce a new policy to strictly control third-party iPhone apps released through its iTunes Music Store, including apps that can only be downloaded from MAC and PC, wireless download is not supported, and security control is even more important than the function. However, from the final result, these are all proved to be false positives.

Apple CEO Steve Jobs announced a bold plan to make the iPhone and iPod touch a real computing platform when the iPhone software development kit (SDK) was released on Thursday. At the same time, Apple has added a number of important commercial features to the iPhone, including support for Microsoft Exchange, calendar and address book, as well as security features such as virtual private network (VPN) and remote clearing.

Greg Sterling, a market research firm at Sterling market, said: "After the iPhone SDK is released, we expect applications based on the iPhone and iPod Touch platforms to increase significantly, this further reinforces Apple's leading position in the smartphone market. After joining a number of important business features, Apple will initiate a strong challenge to rim, and the latter's BlackBerry will face a huge 'open' pressure ." Before Apple started, he said that Apple should be closer to openness in terms of security and access control. "Apple did it," he said after the apple event ."

IPhone business functions

Observers have different opinions on Apple's new iPhone business features. Damine stolarz, a Mac and iPhone developer, said: "Apple's new 'blackberry killer 'exchange function is of great significance. The iPhone will gradually dominate the entire mobile phone world, as part of this process. Apple also added a network solution "bonjour" without configuration, which is a good thing. We will pay close attention to what role it will play ."

Andrew storms, security director of the ncircle network security company, raised a question: "Will enterprises adjust their security policies after Apple launches the iPhone business function, accept this mobile phone? It is too early to talk about this issue ." The main problem is how open apple is to third-party software? Steve Jobs announced that a new app store will be released exclusively for third-party applications. Apple's new app store will be available to users through the iPhone and iPod Touch 2.0 software.

Supports Wireless download

"If you have been a developer and spent two weeks or a little longer developing an iPhone application, what is your dream? Of course, they distribute their applications to every iPhone user, and all users love your applications and are willing to pay for them. So far, this situation is unlikely to happen. Even large developers may encounter difficulties in distributing their applications to each iPhone user ."

Jobs also said that users will be able to download applications to the iPhone through the mobile phone network or Wi-Fi. According to previous news, apple only allows users to use Mac and PC to download applications. Therefore, wireless download is a very important message. Steve Jobs said: "users can also obtain apps indirectly through iTunes, but downloading apps through app stores is a better way. If you have downloaded an application from the App Store, the app store will send you a prompt after the developer updates it. You only need to click the update button to automatically upgrade the application, and everything is done wirelessly ."

$0.1 billion fund

According to Jobs, Apple will charge 30% of application sales, but will not charge for the release of free applications. "We are willing to pay for free apps," he said. Are there any restrictions? Of course, we will not publish pornographic and virus applications. An electronic certificate is required for all applications ." In an interview with foreign media, he joked: "If someone develops a malicious application, we will find him and tell his parents ."

John Doerr, a Venture Investor attending Apple's event, set up a $0.1 billion fund for iPhone developers and named it "ifund ". "This fund is enough to run more than 10 Amazon and several Google websites," he said. As we all know, Mac and iPod are truly exciting platforms. Today we will witness the history. With the launch of the iPhone SDK, the third platform also emerged ." (Moore)