Apple's new icloud strategy: Additional services + price war

Tencent Science and technology news June 9, in Apple last week, "Apple Global Developers Conference" (Worldwide Developers Conference, hereinafter referred to as "WWDC"), the company announced the icloud cloud storage and cloud computing services strategic adjustment. It is understood that the company's goal is to achieve the user data between the iOS and OS X platform of the flow between the two, and for such as Dropbox and Facebook rivals pose a further threat.

In the current intangible commodity market, the importance of user data may have become as important as the air we breathe every day. To be fair, if users want to replace a MacBook with their Vaio notebooks, or replace a Moto X with an iphone, it's not a difficult task, but moving data between platforms is the real pain, and that's where the platform's loyalty comes from.

In recent years, Apple has noted that rivals are constantly tightening their grip on user data, while Apple wants to respond by introducing a range of new features and pricing adjustments for users and developers.

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