Application platform: playing or not playing

Now the web game has flooded, this is a deep understanding of everyone, usually nothing on the internet, when suddenly a page bounced out. Content is more than some of the health of the picture, and sometimes play a It is not enjoyable, you shut one, and popped a, very disgusting. No way, who let so many people play web games. Since Tencent's QQ farm, the web game is like a torrent of endless, like the Yellow River flooding, out of hand. I recently noticed that a lot of large websites are starting to play: "Application Platform", in fact, is the web game. I usually do not play web games, may be out of it. This is not even the mother of the press can not endure:

　　

Professional Name: App Entertainment interactive platform, there are a lot of practical small programs, and then look at Renren's application platform:

　　

Are some web games, Web site using the basic purpose of the application platform is very simple: circle visitors, many like web games netizens may come to Renren is to play a certain web games. Now a comparison of the fire of the web game has the player and the network game almost, the use of this application platform can be a lot of traffic? So if you are a webmaster, you may also add an application platform on your own website, such as the comparison of the fire of small games or testing what are good. But before playing, I thought I had to think about the following two questions.

　　First: The flow increased, the user experience is good?

The answer is certainly whether, think of those who sell traffic, do flow station, the flow station itself is no web site value, not to mention the user experience. The second is to choose the user experience that acts on the traffic, or choose the user experience that acts on the content. Can say so, now most webmaster friends choose to function in the flow of user experience, the way the user experience is to be established in the Stable keyword ranking, once the site's SEO problems, will soon lose a lot of traffic. But if you choose to function in the content of the user experience, in fact, a site is essentially the content and operation of the way. If you catch the target of the site of the People's psychology, this requires the webmaster to constantly explore, and constantly change the position of thinking. When your site in the target crowd psychology become a brand, users trust your site, then you can say that you have succeeded. For example: Netizens who like to read novels on the internet, certainly like the novel website of the whole novel, and if free. The most annoying thing is to watch the novel pop up an ad.

Second: Seize the site's theme, the center to obtain a stable flow

A successful website must have a clear theme and focus on the content. Of course, the site can also be appropriate to increase the number of visitors to attract small sections, but to pay attention to primary and secondary, you can see that all large sites will have a sentence of their own advertising words. The author has looked for several:

Renren: The campus is a real social network, contacting you and friends around you.

Tianya: The national topic, Tianya Manufacturing-Tianya Forum, the world's most influential Chinese forum, the global Chinese online home.

51: The real person matches to play the game.

The site plus application platform is designed to attract visitors, increasing traffic, but these little game types are applied. Users may be temporarily curious because of the momentary need. In order to attract users to visit for a long time, we need the website to provide users with the most needed things. So if you are a webmaster, or cautious use of application platform, it is clear that the core theme of the site is the most important.

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