Baidu online Sina Weibo real-time search to bring about the changes in the Internet

ADMIN5 Webmaster Network News, March 1 night, Baidu integrated Sina micro-blog content real-time Search service online. Baidu in its search results real-time display with the key words related to the latest Sina Weibo content. This is the first time Sina Weibo and Third-party search engine cooperation. Webmaster Network Editor found that Sina Weibo page on the right side of the hot topic, through Baidu Search keywords can get Sina Weibo search results. and search for some news, emergency keywords, Sina Weibo content will also be presented in Baidu's latest micro-blog search results. It can be seen that Baidu is officially open to Sina Weibo real-time search.

　　

　　

Baidu now has more than Google market share, become the largest search engine in the country, is the Internet users the largest access to the needs of the portal. With the development of nearly three years, the domestic micro-blog has become increasingly popular. Sina Weibo has also become the most influential social networking platform in the country. Its 300 million users, daily average of 100 million microblog number, user level has also been able to challenge QQ. The search request from Baidu is more than 1 billion times a day, and it can be predicted that the search requests associated with Twitter will explode. Although there has been a growing desire for search engines to open microblogging real-time search, it is not a problem to achieve technology. However, because of the particularity and policy of micro-blog, real-time search has not been opened. But Baidu opened Sina Weibo real-time search, can be said to have been brewing for a long time, but also the general trend. Hu Yanping, a leading internet commentator and founder of Dcci Internet Data Center, believes that the combination of Baidu and Sina Weibo means that China's largest search engine, combined with China's most influential and active microblogging social networking platform, will help to generate the most valuable Internet products and services, Promote the Chinese Internet into a real real-time search era. Cooperation between the country's largest search portal and the most widely affected social portals is bound to bring many changes to the Internet.

　　Social search becomes a trend that will open more real time search for social networking sites

With Baidu Sina Weibo real-time search open, the future, it is likely to open Tencent, Sohu even everyone, happy and other SNS site real-time search. Social search will become a trend. Domestic search engine war, Google, search, Sogou also naturally unwilling to be outdone, will certainly join the social search in the future camp. The search engine's competition for domestic social network resources will become more and more intense. With the continuous improvement of the quality of netizens and the development of Internet diversification, the development of search engines must not be complacent, just stay in the normal web search for the core model, the entrance status and user stickiness will certainly be reduced. In the future, who makes the social search done, who can strengthen the role of real-time search, will likely determine the user's choice of search engines.

　　Social networking competition begins to focus on search engine entry

As search engines scramble for social-networking resources, competition within social networks can also go into overdrive. The persistence of user stickiness, profit model, content innovation, application innovation will become micro-bo, SNS and other sites in the future development of the plays. Unlike site optimization, once a search engine collects more social networking sites, social networks who are able to gain an edge in the industry mean who can be favored by search engines and in front of Twitter's real-time search. The search portal has the advantage that means more traffic and user introduction.

　　Micro-Blog marketing more popular social marketing as a trend

Today Weibo marketing has become an important form of network marketing, its high conversion rate by the site and the company's favor. However, microblogging marketing is still in the initial stage, how to enable more corporate Web site to recognize the benefits of micro-blog marketing, and let micro-blog marketing mature, into a wide range of application phase. In addition to Weibo's own attention and cooperation, search engines to introduce social search is also the key. Because of the search engine, can let more users find your microblog marketing information, in addition to cover the microblogging users can also cover the search engine users, so that more intuitive to enable customers to understand micro-blog marketing is attracted by micro-blog marketing. And the lead of micro-blog marketing, will make social marketing become the main trend of network marketing.

　　Social networking will be more important to incorporate SEO user experience

February 29 Webmaster Network has reported that Baidu began to pay attention to social search or will affect SEO. Baidu open platform brand Zone began testing in the promotion of brand search results show that the promotion of the brand's official microblogging, cool space, happy home, watercress station links, a comprehensive collection of products, social network entrance. Baidu open platform can be said to be a major recent adjustment, coupled with yesterday's official opening Sina Weibo search, indicating that Baidu has begun to pay attention to the social network channel access and social search status. From the application of social search can be found that the future of SEO has been unable to stay in the simple Web page optimization and attract traffic, social network related optimization will be included in the SEO schedule. Social search emphasizes the involvement of the user, so the future site SEO will be more focus on user experience and behavior analysis, site data analysis and user conversion rate will also become an important part of the site SEO, and all kinds of social networking sites in search engine results and the display of the chain role, will become the future SEO have to consider. (Text/triumphantly)