The most recently discussed webmaster circle is the "Baidu K station" this matter, the fuse of the event is Baidu 6.22 and 6.28 two cheat updates, Baidu This update mainly for the low quality site in the search results show more control, some no original, or false original low quality site or even K. Some stationmaster heart very have resentment, so gather up to Baidu "beg to say". For this matter, I also say my own opinion.
One: This time Baidu K station, which kind of website most injured
By looking at some related posts on the internet and some friends around to investigate, this time Baidu K's site is mainly no original site, as well as the original content is very little, only by collecting and modifying the content of the false original website. July 2 Baidu officials also in Baidu Webmaster Forum explained the reasons for handling this batch of stations, specific reference to Baidu's official statement: Http://bbs.zhanzhang.baidu.com/thread-6533-1-1.html.
Site by K, webmaster natural complaints. But for those websites that are doing the right thing, it's actually good. Objectively speaking, Baidu first is a search engine company, directly facing the ordinary users. If the user search out are relying on collection, pseudo original content of the site, and the original, conscientious seriously to maintain the content of the site can not be users to see the search, which in itself is unreasonable, so this time Baidu to make adjustments, it should be. Baidu is in the continuous optimization platform, is actually in the optimization of the survival of the webmaster space. From the point of view of the webmaster, it should also be to take such opportunities to upgrade their ability and build station level, it is possible to have greater growth.
Second: Do sem more important than SEO
Although SEO master, often can bring more low-cost source of traffic for a website. But in the industry has always been a common point of view, sem done well, than SEO do a good job more valuable. Especially for E-commerce sites, because the SEM is controllable, how much input can produce how much return, there are real data can be seen, as long as the product is good, high conversion rate, can produce a virtuous cycle. Now outside there are a lot of seoer, everyone has their own experiences and experience, but there are some friends may be optimized over into the search engine to think of "cheating", such as the use of some and the site or article is not related to key words to guide traffic, or modify some titles and text to act as original content This SEO is sure to be Baidu K. Of course, it is more difficult to do sem than do SEO, the requirements of personnel, the requirements of the site products will be higher. And now a variety of SEO training overwhelming, can do a little sem, some seoer, you can think of SEM this road development.
Three: If the "accidental injury" as soon as possible complaints
Baidu in the late June 21 effective part of the anti-cheating strategy and features, the first time provided the wrong site to deal with the complaint channel: Http://tousu.baidu.com/webmaster/suggest. Some stationmaster may not attach importance to. Here, I would like to remind you webmaster, if you feel that your site is being handled incorrectly, please respond as soon as possible in order to resolve in a timely manner. As far as I know, the current Baidu webmaster platform for the wrong site to deal with complaints, the response is very fast.
Just still a friend chatting on QQ, he was mainly relying on the station group income, Baidu K Station, his site to collect a sharp reduction in half. I asked him about this Baidu K station have any feelings, he replied: "To do webmaster threshold is higher, the flow of access to more difficult, more difficult to make money, naturally some people quit." "But I believe the webmaster this group is very strong, not because this time Baidu K station will fall down, will certainly stand up again, just may some of the previous to do collection, do station group method is not workable."
Suggested that webmaster also don't care about Baidu K things, rather than to waste time, but also better to do their own website, for the future road ready.