Baidu launched "search Tool" on the site optimization impact

Baidu launched "search Tool" on the site optimization impact
April 15, 2015, Baidu launched the latest "search Tool" function, under the search box more than a "search tool" mainly includes the function has "time limit", "Select Page or file", "in-Site search". Everyone may be unfamiliar with the new features, the next 301SEO website optimization team to discuss with you:

First, why is this new feature introduced?
Based on the selectivity of the function, it is not difficult to see that the most direct role is to make the search results more accurate, more relevant. Perhaps this is also Baidu in order to better improve the user experience, so that the search results more matching. We are happy as users. Can eliminate a lot of spam information.
The specific role of the two or three function
1. Time limit
Mention the time limit, we will immediately think of the station to update the problem, as a search engine is mainly to provide some of the latest timely information to users, so we need to update the content of the site long-term,
2. Search Page Type
If you want to find a message, he may be in the form of a Web page, or it may be a file form, when you choose a type, so that the search results more accurate. It also saves a lot of time.
3. Site Search
How does this work? Now many for the benefit of the use of SEO rankings to introduce traffic. Many of them use illegal means, especially the title party. With this site search function can be very good to filter. If you are simply a headline party, and the content does not refer to any information related to the title, then when the user search is not appear on your site.
Third, in view of Baidu update new features how we should keep pace with the Times
1. Station update can not be neglected, this has always been the focus, and it is necessary to update the time, of course, does not appear or much impact, because the system is able to whether your article is updated when.
2. Clear page Type
If you are doing the product so as far as possible so the form is a webpage. If you are doing resources, download the type of file as much as possible. This way Baidu better recommend your website to the user. Improve the user experience.
3. In the station must appear with the title related content. The title has a focus, the content of the title is supplemented, so that it can more accurately provide information to search engines and users. Natural conversion rate will also be mentioned a great increase, but avoid piling up.

The above points are 301SEO English optimization team to Baidu this new feature update understanding, hope to help you.

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Baidu launched "search Tool" on the site optimization impact