Baidu or Google --- SEO optimization

Technical differences between google and Baidu:

1. Baidu still does not know which one is original

2. google spider is not quick enough

4. The google ranking result changes at any time

Ranking of details such as traffic, weight, authority, content, user experience, and user attention has expressed SEO algorithms.

 

Important search engine website logon portal address:

Http://www.webmasterhome.cn/seo/addurl.asp

From the SEO perspective, the best time for websites to log on to several search engines is: make sure that the generated links and content are not modified on a large scale.

 

Get your website's latest content indexed by 20 search engines at the same time http://pingomatic.com/

 

Seo technology should be good at combining multiple keyword tools:

Google Keyword Tool address: https://adwords.google.cn/select/KeywordToolExternal

Google Trends Web site: http://www.google.cn/trends

Baidu index: http://index.baidu.com/

Baidu promotion tools Web site: http://www2.baidu.com/

 

External links, domain names, keywords, and anchor texts have basically dominated the rankings.

 

Website content reliability, authority, uniqueness, integrity (Rich)

 

Keyword location, density, processing

1. Keyword in the URL)

2. Keywords (1-3) appear in the webpage title)

3. Keywords (1-3) appear in keyword tags)

4. Keywords appear in the description tag (the main keyword is repeated twice)

5. Keyword appears naturally in the content

6. Keywords appear in the first and last sections of the content

7. Key words appear in H1 and H2 labels

8. Export the link. The anchor text contains keywords.

9. The image file name contains keywords

10. Keywords appear in the ALT attribute

11. Keyword density 6-8%

12. Bold or italic words

Content quality, update frequency, and relevance

1. Original content is the best, so do not repost the content multiple times.

2. Content independence, which is at least 30% different from other pages

3.1000-2000 words, reasonable segmentation

4. Regular updates, preferably daily

5. The content is centered around the page keywords, which are related to the whole site topic.

6. Has the comment function. Keywords appear in the comment.

Import link and anchor text

1. Import link for sites with high prvalues

2. Import link to the content-related page

3. Import the link. The anchor text contains page keywords.

4. The anchor text is stored in the webpage content.

5. Related keywords appear around the anchor text

6. The import link exists for more than three months.

7. There are fewer than 100 export links on the page where the import link is located

8. The import link comes from different IP addresses.

9. The import link is naturally added

10. Diversified anchor texts

The main reasons for the decrease in website PR value are:

1. High-quality external links of the website are greatly reduced in a short period of time
  
2. There are too many external links pointing to spam sites or to sites punished by Google

3. The structure and layout of the website are unreasonable and the context is unclear.

4. No static page is used

5. Google determines it as a sales link or cheating
  
6. Take extraordinary measures to hijack others' prvalues

7. Low quality of website content

8. Website instability or frequent failures

9. The website is being revised

10. Why is the PR value of the same server low?

11. Website Credit links

12. Punish behaviors that do not respect intellectual property rights

13. A large number of texts against national policies have emerged

14. The site content update frequency is very slow

15. The website has long-term dead links

16. Other adverse factors

The main reason for website art and website nature is that it affects the user experience of the website.

 

Only by reasonably setting the website's advertising space can the website's advertising revenue be maximized.

1. The advertisement size is not bigger, the better.

2. The advertisement content must comply with the subject of the website.

3. The more advertisements, the better

IV. Choice of advertisers

Summary:
1. The title of each webpage is concise and concise, with no more than 30 words.

2. Place the most important keywords first in the title, and so on.

3. Each webpage has no more than three core keywords.

4. The website content is concise and informative. The keyword distribution is reasonable and natural. If you do not understand it, give up.

5. Use text navigation for website navigation.

6. Create JS or image content irrelevant to the topic.

7. Original website images. Add alt tags to avoid improper addition. Search engines can read images.

8. The description of the website is concise and clear. Keywords are naturally displayed at the beginning and end.

 

9. Original website contact information, such as email, phone number, and name.

10. The website design is generous and beautiful.

11. Compatible optimization of themes-related JS and framework.

12. The website code is concise.

13. The most important keywords for domain name travel are effective for search engines other than Baidu.

14. The website domain name lasts for more than 2 years, preferably 3 years.

15. For a new domain name, contact information must be published and switched to new information.

16. To ensure stable space, websites that often cannot be opened by websites certainly do not rank well.

 

17. The links do not look at PR, the snapshots, the ranking of core keywords, and whether the SITE homepage exists.

18. You need to find a foreign website for the link.

19. There must be a wealth of external links, news, industry, life, and Public Relations. The richer the better.

20. The number of external links is not in the quality. Increase the need to grasp the pace.

21. Websites must appear in external links, accounting for 70% of all websites. Proper anchored texts are required. Think for the reason.

22. The weight of the home page must be increased first for external links of the website. In the last seven days of the home page snapshot, if the core keyword is in the first three pages, the weight of the website will pass.

23. The website's external links must appear in areas with high popularity.

24. Avoid spam links when external links appear. There are too many links.

25. Website traffic statistics should be made public.

26. Use the website IP address and route to avoid website traffic from a certain search engine.

27. The website content should be centered around the subject. Do not publish irrelevant content.

28. Adding XML and HTML maps to websites helps search engines collect and capture data.

29. Website updates should not be updated or updated to hundreds of articles.

30. Website links are well distributed. The core keyword points to the core keyword page.

31. It is not good to bold keywords in the webpage content to avoid adding links to the content in bold.

32. The H tag should appear on each page, which is consistent with the user's title.

33. Website 404 page.

34. Use Robots and txt to prohibit pages unrelated to themes.

Content, SEO (search engine optimization) or UE (user experience) speed

How can we improve the efficiency of a webpage?

Article 1: minimize the number of HTTP Request requests. 1. Use a large image to replace multiple small images. 2: merge your css files. 3: merge your javascript files.

Article 2: Use CDN

Article 3: Add a periodic header

Article 4: enable Gzip compression

Article 5: place the CSS style on the top of the page.

Article 6: put the script at the bottom

Article 7: separate javascript and css into external files (cache)

Article 8: reduce the volume of JavaScript and CSS files

Article 9: reduce DNS queries (do not scatter too much across different network spaces)

Article 10: add a slash after the URL

Try to use images instead of flash, which is also good for SEO.

Some content can be static to reduce the burden on the server.

The statistical code is placed at the end of the page.

 

I hope to hear your thoughts and experiences, whether it's about the overall concept of "perfect" web page optimization or some of these skills.

Baidu or Google --- SEO optimization