Baidu penalty site for the second half of the low quality, bad news arrives master

Baidu in the second half severely punished low quality website. The news of the webmaster is about to comeWhen you click to read this article, I believe you are directed at this title, here I want to tell you is: "This title has a special place, is the second half of Baidu has been severely punished low-quality site and webmaster's bad news is coming"; and this headline probably means: " Baidu after June will severely punish the quality of the site, and the site of each industry only to exist the quality of the Web page will be K station and down the right, so that the news of the webmaster will come.

"So, this article is only for those sites of low quality, weight is not high, ranked poor and guilty webmaster." Including talent, education, real estate, games, automobiles, e-commerce, business and other industries of the site.

　　

Here it is. I believe that the webmaster also know that Baidu published in May, "web Search quality white paper", this white paper will be each site of each page three dimensions of the comprehensive consideration and give a quality score, and these three dimensions are mainly: content quality, Web browsing system, accessibility. Webmaster don't underestimate these three. It is heard that these three belong to Baidu quality system, can infer the overall quality of the site is standard. Assuming that the low-quality web page will be lowered in the Baidu search to show the opportunity, or even not included, assuming that the standard will be high-quality web pages in priority display on the search engine and enhance the weight. So, from here to see the publication of Baidu's white Paper on the site of great importance. Once the second half of the white paper came into effect, it is conceivable that the low-quality sites will be how the sentiment. Of course, the site of high-quality webmaster can not worry, on the contrary, Baidu will be your site rankings and weights to improve the best.

Two days ago I wrote an "upcoming Baidu search" Big earthquake, beyond the black 6.28K station event ", the content of this article belongs to Baidu's internal news. In other words, Baidu will have a very large turbulence in the second half, there may be a large-scale K-station or beyond the 2012 black 6.28K Station event, and this time Baidu is mainly for low-quality web site, the site of the Web page quality is low. There is no need to help users, users are looking for the content of the page, Baidu will be serious punishment for this type of website.

Of course. Other fraudulent websites, websites selling soft links, and other types of cheating websites are punished by Baidu. So, today and some resonate with the webmaster exchange it, perhaps your site for quality reasons have just been Baidu down right.

What is a low quality site, your site belongs to?

For today's Internet. I have to say that spam is more than a day, and the person who makes the junk information is more than a day, and the total feeling will not stop. And this rubbish also brings the user to have the disturbance, the user searches some things the time to see is not helpful to oneself, has not experienced content. Must be particularly angry. Suppose it was me and I would be very angry. So. These search engines on the page content in the eyes of Baidu is rubbish, the more spam information Baidu will be more disgusted with these information, and Baidu's tolerance is getting smaller, and finally Baidu will punish these low-quality sites.

So what is a low-quality website? From the Baidu Web search quality white paper to do analysis, Baidu will content quality, Web browsing experience and accessibility to make a Web quality system, assuming that your site appears in the following cases, only to show that your site quality is low:

1, can meet the needs of users, but did not spend more time and effort to edit, can not reflect the experience and professional knowledge of the complete page.

2, the main content information class is less. or no valid information whatsoever.

3, for after careful editing, shoddy or from elsewhere set of content.

The main performance is: The main content empty or can not support the page theme, can not meet the main needs of users.

4, the Web browsing experience is poor. page layouts and ads affect the acquisition of subject content.

5, the site has a large number of dead chain and can not provide whatever valuable content.

6, the main part of the Web information needs permission or need to install the unpopular plugin.

The above mentioned six is the Baidu White paper is given, assuming that your site appears in these situations, then Baidu will feel that your site quality is low, and other white paper after the entry into force Baidu will be the first choice to punish your site.

So, do you think your site belongs to?

Why should Baidu punish low-quality websites, are they wrong?

I think, for some low-quality sites. They are wrong. Why not? First, because these low-quality sites do not contribute to the user to help, have experience, the utility of content, and return to the search engine to bring a huge amount of spam, so that users can not find the right content of their own information, and the second is because some Web pages hang a lot of advertising pictures. Causes the subject content to be covered by the advertisement picture, seriously affects the user's reading experience. Third, because some websites appear a lot of dead chain. No timely notification of the search engine, resulting in a large number of advisory failures, and other content pages plus permissions and installation of the unpopular plug-ins and so on. So. I think they are wrong, the stationmaster is also wrong, punish them is right.

In fact, we can think carefully: stationmaster's hard-working, diligent, day and night operation of the site is for what?

is to contribute high-quality content to the user, in order to open the site can be profitable, in order to profit the site can feed the wife and children (joking).

So. What do you want to know when you run a site? Just be able to make a high-quality site after you have understood your purpose, assuming you have not yet understood the goal. It's possible that your site will not operate successfully. Also will not have too high earnings income, but will let Baidu on your site has a dislike.

Webmaster How to effectively prevent this time Baidu punish it?

There may be a lot of webmaster worry Baidu in the second half will punish their site. Especially those who often do the collection, content quality without user experience, content layout is poor, advertising pictures too much, there is a sale of soft links to the column, the site is not in accordance with the regular white hat to optimize ... Believe that this part of the webmaster must be very frightened very afraid, because in the second half of a day Baidu will punish these sites. Even let these sites disappear on the search engine. So, in order to avoid unnecessary problems to find. Hope that these Baidu Thorn site to try to deal with and improve the problem. Let's say you are not sure if there is a problem with your site. Can consult us.

Well, here A5 Webmaster Network SEO Diagnostic Team recommend these low-quality sites, and from your site's basic diagnosis, structure layout, page optimization, content analysis, internal chain diagnosis and other aspects of SEO diagnosis, and then provide you with your most professional SEO suggestions, help you build a Baidu search and users like the site. Since then, your site will not be punished by Baidu in the second half of the year, will also increase the weight

Baidu Internal news: The second half of the importance of e-commerce sites, severely punish business-to site.

Recently we get some Baidu's gossip, Baidu in the second half will pay more attention to e-commerce sites, may be in the second half of the processing of some low-quality e-commerce sites, support some high-quality e-commerce sites and show today's search engines. So, based on some of the information given in the Baidu White paper. Baidu will be a priority to punish goods, group purchase has been under the shelf, no goods, or the page has obvious expiration marks (shelves, sold out, expiration time, etc.); Product page does not have specific product text introduction, product drawings accounted for the majority of the product page collection overweight. Of course, there are other punishment information here not much to say, I hope that the e-commerce owners to deal with the improvement as soon as possible.

Other than that. is to punish business-to-business websites.

Have to say that some of today's business-to-business site quality is very low, said the nasty point is the spam Web site, the entire site content information collection, typesetting confusion, less information on the main content or no matter what effective information, all kinds of cheating web pages. In particular, some comprehensive types of business-to-business sites, of course, there are a lot of subdivision types. Therefore, some business-to-business webmaster do not wait until the second half of the site was K when it was remembered to improve, suggest from now on to improve, because has entered the June.

Written at the end:

To the webmaster said more are tears, Baidu first half didn't what movement, and in the middle of the Baidu Web search Quality white paper, then the second half will certainly appear big turbulence, perhaps this time Baidu in accordance with the strategy of the White Paper to make a big update. How many sites will suffer and fall?

How many car owners will let us wait and see!

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Baidu penalty site for the second half of the low quality, bad news arrives master