Blog can not change VC, toilet station does not come to invest:) Business Plan book is a must write _ entrepreneurship

From the thought of writing, is a summary of the process of thinking, the process will be more rational, more delicate, the surface seems to be constantly modify and adjust the text, in fact, in improving an "executable plan", and constantly reflect and induction is very good. Business plans are written and written over and over again, and can be dictated by themselves, until they are not commercially planned.

But what about the business plan? Would you like to write a dozens of-page business plan? Different projects will certainly vary, but the first time a business plan is given to investors, 10 ppt is enough.

Unlike entrepreneurs, entrepreneurs have to focus on a project, but investors are only relatively focused on one area. Entrepreneurs want the realization of the dream, investors want the return on investment. These differences lead to different working beats, 1 investment managers 1 days if only 10 business plans are received, that means the investment company is running a problem: Therefore, in the shortest time, with the most accurate language, describe a clearest business plan, is the entrepreneur must do a good job.

How do you write this 10-page ppt? I shortcoming to talk about, useful on the collection, useless and investors like to throw into the dustbin.

First page: A sentence way project summary, as the title.

For example:

Completely change the "Chinese Network Business friendship Efficiency" xxxxxxxxxx. Program author: xxx, xxx.

A word of the project summary, be sure to express "what you want to do to the people's work or lifestyle changes." "or" What changes you have brought to the development of an industry. "I use the word" change "rather than" improve or improve "because only new services that bring about" change "have real new markets and have a clearer investment value. For example: Many people do not understand the 05 why two blog sites were invested in tens of millions of dollars, in fact, very good understanding, in the eyes of investors, blog is changing people's online lifestyle.

Page two: Key problems and market opportunities in the corresponding industry market

This page of the document reflects the entrepreneurial market vision, you can only see a local subdivision, or enough structured to see a market gap and opportunities, this ability gap is not to make up lessons on the learned. This is also an important indicator of investors ' ability to examine entrepreneurs, as it is normal for a company to make 2-3 major adjustments to the business model in the course of its growth. And in the market change, lose the market opportunity to let competitor growth is the most terrible, therefore, requires the team to market analysis to have foresight, depth, suggest this page content everybody takes time to study carefully, otherwise "short-sighted" difficult to become a big event.

Third page: How do you solve the problem of the second page

This part needs to correspond to the third page, which should be worded forcefully and unambiguously. Of course, if the second page is not written right, the 3rd page of the solution is nonsense. In this process, to specifically remind the entrepreneur is, don't be silly, to use Chao Jin, to have creative, to have wisdom.

Page Fourth: Revenue model

When it comes to income, I think there is a question that is worth exploring, that is the difference between "scale of income" and "Project income". This question is not to be discussed first, but the gap is very big. Do not think you have income or even profit, there is investment value.

There is one more question, is also the most common in many business plans, that is, a diversified income model, One Direction has 8 sources of income, this type of income model is guaranteed to be thrown into the dustbin, so we do not cheat, there is a core, doubled income model, enough.

Fifth page: Team

The team's presentation recommendations can be described in this order:

Company direction/goal-the resources needed (experience value)-"The proportion of empirical value to the future contribution of the company-" the corresponding proportion of equity-"the corresponding core talent (team)." The order is to make it more reasonable for the entrepreneur to re-examine its own team. An unreasonable team structure, sooner or later an accident. An accident-prone team, investors will be very worried.

Investing is the investment team, and the best conditions for the team are: has the relevant industry successful experience, has more than 2 years tacit cooperation, has the clear eldest brother (Core), has the suitable shareholding structure (everybody is willing to take the corresponding stock), has the strong desire for success, has the resolute execution ability and the efficiency.

Page Sixth: Execution status

Describe the extent to which you are now following your expected goals and strategies to prove to your investors how well you can perform.

Page seventh: financing scale and use

Not the more money the better, the right money will allow investors and the team to maintain harmony in the future. There are a lot of P/E algorithms and techniques, this part of the proposal to find investment bank friends together. Reasonable pricing is also an important factor to promote investment speed.

Page eighth: Future financial expectations after financing

It is not difficult to write the right money in the right place. Some teams will say, I now have a good monthly cash flow, I do not know what to do with investment, then I suggest you do not have to invest, because it will harm you:

Page Nineth: Project Risk and avoidance

No project has no risk, but the most unacceptable to investors is the human risk: the integrity of the team and the unity of the team.

Tenth page: Summary: Why invest in US

See page 10th, it's time to summarize:

Your accurate market structure analysis, clear positioning, doubled revenue model, complete team, consistent with the status of the strategy, the right money, reasonable use of funds, reliable return, prepared risk aversion.

If all this is clear and clear, your financing plan will be spared, at least one more chance to interview.