Building a digital enterprise

In the future, the most important ingredient will be smart data. That is why Siemens is investing in efficiency-enhancing technologies such as flexible service models and advanced PLM software. As these new digital business models become more powerful, they will transform Siemens into a true digital enterprise.

Riyadh, the Saudi capital, has a population of about 6 million and is growing rapidly. In order to respond effectively to the growing population, Riyadh has expanded its public transport system by constructing a new subway network stretching 175 kilometres. Siemens participated in the provision of 74 unmanned Metro train Inspiro for two of the 6 new lines, as well as supporting electrical, signalling and communication systems, and central control technology.

The contract is worth € 1.5 billion, the main difference being that it is possible to digitize on a full-line basis on installed equipment. Wireless LAN-based signal and train control technology to ensure that during peak hours, unmanned trains can be scheduled to depart at a 90-second interval. According to this frequency, the transportation capacity of the subway system can reach 21,000 passengers per hour. To achieve such a short departure interval, it is necessary to continuously calculate the minimum possible distance between trains based on train speed and braking distance. The digital control system will determine the speed of the train according to the subway line condition, in order to maintain a safe distance from the vehicle, while minimizing energy consumption. Using all the data generated during the operation of the Metro system, Siemens also ensures continuous optimization of the operation of the metro system according to customer requirements.

growth Dynamics

Siemens is a global leader in the fields of electrification and automation systems, urban infrastructure, and medical solutions, as well as the key drivers of development in these areas. The Riyadh Metro system example shows that real-time optimization of digital services such as train spacing will be a major growth driver. Experts expect the annual growth rate of digital services in the rail sector to reach 7% to 9%. In addition, other digital services markets, such as data-based forecasts for asset management, are rapidly expanding, just as the Siemens Comos data platform for optimizing industrial facilities and industry software such as Syngo medical imaging software.

Whether it's gas turbine internal flame temperature, locomotive speed, or grid capacity, things in the real world are increasingly being described and managed using 0 and 12-bit digital codes. This trend is unlikely to slow down, as it is expected that in the next 30 years, the computing power and data storage and transmission capacity of microchips will be increased by thousands of thousand. The impact of this development has become apparent, and we can no longer imagine what our personal lives and jobs will be like when we leave our digital devices. On tablets, for example, we can read newspapers, turn off backyard lights, control robots, or monitor the entire power plant.

data: Business development engine

Of course, the data itself is of no practical value. Data will help reshape the world only when it is used wisely. In other words, smart data is more important than big data-smart data is what Siemens specializes in. Power plant technology, electrification, automation through self-learning programs, and maintenance systems based on self-diagnosis and condition monitoring-digital transformation is impacting all areas of business. A good example is a gas turbine equipped with hundreds of sensors for measuring temperature, pressure, gas flow and gas composition parameters. After using the intelligent algorithm to analyze the measured value properly, it can make suggestions to the power plant operators to further improve the operation efficiency of the power plant and reduce the pollutant emission. This creates real added value in areas such as saving energy, improving the environmental performance of power plants, reducing costs, accelerating processes, and improving reliability.

The new service model introduced by Siemens Power Generation Group is an excellent example of this approach. No longer the generic standard maintenance contract of the past, power generation groups can now offer more flexible service contracts (FLEXLTP). This service contract takes into account the specific requirements of each customer in terms of maintenance scope, interval and performance, and more effectively prolongs uptime and improves reliability than traditional warranty contracts.

Siemens Product Lifecycle Management (PLM) software is the most powerful manifestation of digital power. Siemens PLM Software has helped more than 77,000 customers around the world to efficiently manage all the data they produce over the life cycle at a reasonable cost. PLM software can be used both as an information tool and as a corporate strategy. As the former, it can integrate different systems and provide comprehensive data. As a corporate strategy, it allows businesses around the world to develop, produce, and publish products as a team, while ensuring that the best cases and new knowledge gained are discovered and documented. In other words, the process is not only digitized, but the birth itself is the result of digitization. In this way, the digitization of knowledge becomes the engine of business development.

 

2015 Hannover Industrial Fair. At the world's largest industrial show, Siemens emphasizes that digitalization is a core element in achieving higher productivity.

 

Maserati Ghibli unveiled at 2015 Hannover Messe: In the future, the product will have a digital twin with software planning, simulation and virtual testing.

 

Siemens ' several innovative customers are already using digital twins. Maserati is a classic example. PLM software is used not only for the design of Maserati Ghibli, but also for defining process flows and virtual analog production.

towards a digital corporate culture

These examples show that Siemens uses intelligent data to develop solutions for different types of business areas. However, for Siemens, smart data is far more than just business. "Our goal is to transform ourselves into a digital enterprise," said Rusvo, a member of the Siemens Management Committee and chief technology Officer of the company. The

So digitization will be a key component of all of Siemens ' future activities. This will create significant synergies-for example, in the future, business units can provide a full range of data-driven services from a single source through the Industrial data Analysis (IDA) platform. The Siemens Central Research Institute is developing IDA, which will be put into use by the end of 2015.

Although Siemens is fully prepared to meet the digital age, Siemens will continue to transform into a digital culture and create a corporate culture that advocates digital thinking. For example, through flexible software development, Siemens can work closely with customers to write new computer programs and put them into operation in a shorter cycle than ever before. In addition, Siemens will further expand the digital platform and will work with industrial partners to develop new standards to further develop the digital ecosystem. "Siemens is like a modern house with a solid foundation," says Rusvo. Based on this foundation, we can continue to promote digitalization and achieve profitable growth in all areas of our business. The

Hubertus Breuer
Image source: Picture gallery: Second picture: DPA

release date: August 2015

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Building a digital enterprise