Business Newsletter Practical Skills

Business presentation of the actual combat should be two major aspects: first, the production of the article, the second is the scene of the demo, the following article is summed up from these two 66 strokes, there should be a lot of aspects worthy of attention, I first sorted put on. We complement each other, welcome more practical experience to join this paste ~ ~ ~

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First trick

• Figure out who the briefing is.

Information such as the background, the number of people, the ratio of men to women and the distribution of educational qualifications will affect the content and manner of the newsletter

Second trick

• Say what the audience understands

-In the face of different people, there should be different ways of communication, use words should avoid excessive use of proper nouns

The third trick

• Do not fill the newsletter with text

– There should be too much text in each slide, too much text tends to distract the listener from reading, and it can make people feel that you are not prepared enough.

– It is best to control the principle of five to six lines, each word about 10 words

Four strokes

• A projection film with a theme for the principle

– as much as possible to streamline the content, but also to cover the focus of the story. The focus of the inside is best to list the way, the outline can be.

Five strokes

• Do not use too many fonts in the newsletter

– Be more flattering in bold or round characters.

– Try not to use bold or italic characters too much.

-and it is more appropriate to control within three fonts.

Six strokes

• Production of structured briefing material

– A brief overview of the pattern: presentation topics, foreword, modern or environmental background, objectives, recommendations, summaries and questions

-If you are unfamiliar, you can use the Outline wizard within the software to quickly help you create a structured newsletter

Seventh recruit

• Layering content with bullets

– To help participants read

-Secondly, we can make a clear distinction between the points

• The best level is limited to two layers

Eighth recruit

• Use text as a number

-Professional, complex, or some of the comparative nature of content, only in words, it is difficult to give a deep impression.

-If you can present numbers as examples, or perform relevant analysis and comparisons, it will increase professionalism and enhance credibility.

Nineth recruit

• Title Font enlargement

– The principle of being able to see the participants clearly

– Use within the text level not less than 18 levels

– The title Word should in principle be in the range of level 40 up and down 5.

Tenth recruit

• Add illustrations to enrich the layout

-The addition of art pictures can beautify the layout and increase the lively degree of the content of the newsletter.

-Use a picture that matches the theme to increase the visual appeal and the distance between the audience and the presentation topic.

11th recruit

• Use numbers as a chart

– The presentation of the chart is quick and easy to see, and the relative variation between the data

– Remember to use text as a number and as a chart

12th recruit

• It is not advisable to cram all the text into a single cast film

-Art design should be in the auxiliary position

-Too much content, not necessary charts, not all in the briefing content, just in a verbal way to explain

13th recruit

• Use different forms of charts

-Depending on the nature of the data, the appropriate chart format should be chosen carefully to make the report you want to make clear.

14th recruit

• Pay attention to the accuracy of the figures in the newsletter

– The presentation should avoid errors in the text and typesetting side.

– A small mistake can cause listeners to question your ability to brief.

15th recruit

• Add the appropriate text color

-Text color emotion is related to the content of the information and the cultural background of the audience

– Blue represents trust, stability.

– Orange represents warmth and wisdom.

-Purple represents luxury, nostalgia.

-Grey stands for neutrality and deliberation.

16th recruit

• Use PowerPoint presentation templates to quickly produce professional briefings

– The downside is that, as long as the PowerPoint software is used by the audience, probably have seen the background several times.

17th recruit

• Don't use all the tricks at once at once

-Use too many fonts, colors, and art patterns to decorate the presentation as a colorful Christmas tree

-Simple design makes it easier to create a professional feeling

18th recruit

• No more than four colors in the chart

-Too much color can disturb the original effect of the chart itself

– Before making a presentation, it's best to build a color plan in your mind and stick to it.

19th recruit

• Join the company logo to increase professional sense

– Adding company logos directly to the newsletter will make the newsletter look more professional.

20th recruit

• Small bottom of the picture in the actual projection when the difference

– A good bottom chart should be able to highlight the topic of the presentation.

-Before a formal briefing, you should test the actual projection effect first.

21st recruit

• The base map in the newsletter should be unified

-The bottom chart is consistent, it will make the whole presentation a sense of oneness and integrity, but also make the audience more visually comfortable.

22nd recruit

• Use of projection master function, homemade presentation format

-Once the projection master set, if you need to make a fixed basic format of the presentation of the film, as long as the direct apply to the projection master, you do not have to spend time to reset

23rd recruit

• The choice of the bottom chart not too fancy

– Use a design-complicated, color-too-fancy briefing map that distracts the audience from the visual focus

– This design is most foolproof with a simple, generous bottom chart.

24th recruit

• Add bottom chart to make presentation more textured

-Select the appropriate bottom chart and the texture of the presentation immediately climbs up.

25th recruit

• Font color and bottom chart to show contrast

-experts suggest that with bright font color, with dark background map, is the most eye-catching presentation layout way

26th recruit

• Production of briefing templates to enhance corporate image

– It's best to choose the color closest to your company's logo or feeling.

27th Recruit

• Create exclusive briefings for your simple objects

28th recruit

• Build your own template database

-To prepare for briefings on different occasions, it is recommended to collect more briefing templates.

29th recruit

• Learn to use computer to do briefings

30th recruit

• Determination of computer equipment to perform dynamic briefings

– To avoid errors, it is recommended that you drill through all

-Don't forget to install the software that will play the video or sound you want, depending on the file format.

31st Recruit

• Add dynamic effects to the newsletter

– a moderate addition of dynamic effects will make the entire briefing process lively and interesting

-The audience is not sleepy because of boredom

32nd recruit

• Plug-in dynamic software to add a brief state of the choice of effect

-The use of external software such as: "show 3d", "flash" and so on to make the briefing effect more impressive.

33rd recruit

• Do not use more than three animation effects in a single cast film

-Too much use will backfire and blur the focus of the briefing

34th recruit

• Discard unfamiliar tools and effects

-Must be familiar with the operation Essentials of each equipment beforehand, and repeatedly counsellers

-Don't use unfamiliar tools and special effects to dazzle.

35th recruit

• Add sound to enhance presentation effect

-A short speech, music, sound effects can enhance the persuasive power of the newsletter.

-Remember to be as brief as possible

-Never use unauthorized music to avoid touching the law

36th Recruit

• Draw viewers ' attention with short films and animations

Sometimes, language and cultural barriers can be resolved by a humorous short film that brings you closer to the crowd.

37th recruit

• Use microphones in large venues

38th recruit

• Let the audience forget the existence of high technology

– The presentation and your performance are the main characters.

-Don't look down on the briefing device

-use wireless equipment as far as possible

39th recruit

• Don't talk to computer sounds

-Be sure to let your sound play out before you talk, never qiangbai the computer sound.

40th recruit

• Treat the briefing as a show

-Multimedia dynamic effect, just a more exciting presentation of assistive tools

– The most important key is your presentation and your attitude.

41st recruit

• Archive of large films in addition to disk

-The briefing file is too large to slow down the opening and operation of the file.

– You may want to include a hyperlink in a PowerPoint video, and then click on it when you need it.

42nd recruit

• Do not use the computer again with the traditional projector to do the briefing

43rd recruit

• Use of small copy

-Focus on the number or tip words on the above, timely use of the time to steal a glance, prompted himself.

44th recruit

• Visualize the questions and answers the audience may ask

45th recruit

• Prepare backup files

46th recruit

• Preparation of traditional projection films

47th recruit

• How to eliminate the background of the presentation

– In the Print feature window, the "pure black and white" option will not print the background color of the newsletter.

48th recruit

• Continuous counsellers practice plus field exercises

49th Recruit

• Prepare handouts

50th recruit

• Save paper handouts for printing

51st recruit

• Prepare a few jokes and cases

52nd recruit

• Learn how to operate and set up notebook computers

53rd recruit

* Not to die to remember the newsletter content

54th recruit

• Familiar with the operation of the playback software

55th recruit

• Prepare QA time in the newsletter

56th recruit

• Update of data

57th recruit

• Selection of appropriate briefing venues

58th recruit

• Prepare your own tools when necessary

59th recruit

• Use of assistive tools

60th recruit

• Understand the layout and equipment of the Conference room

61st recruit

• Arrive at the meeting early

62nd recruit

• Wearing simple and generous clothing

63rd recruit

• Connect your computer to the projector before you enter the audience

64th recruit

• Please smile and watch the audience

65th recruit

• Avoid hiding behind a computer screen to do a briefing

66th recruit

• Do not juggle the items on your hands