Recently, do SEO generally more or less understand this time the electric Business Circle SEO competition. This is the beginning of this year April 1, sponsored by the Electricity Business Forum is said to be the E-commerce field of the first SEO contest, is "electric Business circle" as the key word, will provide a single pen up to 10000 yuan of funds, will also be selected for the best Design award, the Best Creative award, the most practical website award, the most active user award, The Best SEO Team Award and other special awards.
The author also enthusiastically a, joined the contest group, and to compete to be eager. But because of the site for various reasons need to wear time, helpless, had to blog on Sina temporarily opened a blog. But unfortunately, this competition only accepts the independent domain name site, the two or three domain name as well as the third party space blog platform all does not have. However, for me, the game is only a process and form, and for SEO, the greatest happiness is to be able to learn and grow in the process. Although my Sina blog can not compete, but according to the group of friends said, if the real can be ranked, indicating a level. So, according to gourd painting scoop, so stick to it. But this contest is different from the previous competition, such as the last Bo Hundred Excellent (sponsored by Admin5), when I was as "Shino Houdo" role in the side dozen soy sauce. At that time, we are most concerned about the line in front of So-and-so outside the chain of how many, all the spirit and attention to the outside chain to build and the quality of the chain in this direction. Indeed, at that time, the SEO contest, compared to the outside chain, is to obtain the resources outside the chain. The author so far especially for that only a Web page has been a long time in front of the first 5 of the site was surprised, the silent even quite low-key webmaster expressed awe. That web page should be done Taobao guest promotion, the webmaster is only in the title, keywords, description of the three tags added "Bo hundred excellent" the word, and the content of the page is incredibly dense 0. Look at its back chain, there are hundreds of thousands of of many. That contest, let everyone realize what is "outside the chain for the king" one said.
And now, group inside the topic of the external chain less, we all know that the weight of the chain is now reduced (for the SEO, refers to those more easily obtained outside the chain), and even some of the weight of the chain almost no, such as post signatures, such as blog messages. The only way to survive is to win a few high-quality outside the chain (such as large portals, news stations, Baidu's own products), and to obtain them as to the Tianshan Harvest Snow Lotus, like the next haidilaozhen. What we can do is to carefully in Baidu know, stick in the brains of the left behind the link ... Similarly, the weight of the chain to reduce the meaning of what, the PR value is not good. You know, this once was the most popular SEO vane.
However, in addition to the outside chain, the most important thing is the content. Compared to the chain, there is "content for the king, outside the chain for" so said. And the author here on the content is nothing to say, we all know the importance of content, there is no good content, want to get a good ranking, it is not the door. What does a good content mean? Once a visitor has visited your website, he will be interested in your content, and willing to spend a precious amount of time in your Web page, after reading, the meaning is not exhausted. As a result, such visitors mean to give your station a long time to visit, very low page bounce rate, which also means to tell the search engine, your station user experience is OK.
And Baidu seems to be the index into the ranking algorithm! For visitors, the site needs a good user experience, as well as a search engine. Baidu, in order to enhance the user search experience but painstaking, its changing ranking algorithm, to the dark said is to weaken SEO to enhance their product profitability; to be clear is to improve the user search experience. So, we now come to Baidu "electric Circle" bar. See what the results of the rankings will bring to our inspiration.
The search results show that the first is still the host of the Electricity Business Network, the second is the host in the United States based on the WordPress platform of a personal independent blog (PR2, back chain thousands of) (another note: I do not know the origin of this person), the following is Baidu Encyclopedia, personal blog (PR 0, chain only hundreds of) ( Another note: This blogger is F.I.S.T team members, we are interested in Baidu can be, Baidu know, search encyclopedia, as well as from the Webmaster network, as well as Tianya article content page. Can't help but wonder, those who competed in the site of the army where all went. Turned to the third page, the Navy began to slowly come out. Summary of Baidu on the home page search results layout, we are not difficult to find.
1, Baidu know, encyclopedia is still a high weight, not put in the first, is the third, five, the seventh position; Other Wikipedia weights seem to be improving, as in the case of the search encyclopedia.
2, the high weight of the community site such as the example of the ADMIN5 webmaster Network on the "Electric Circle" theme-related articles of love.
3, only arranged two independent domain name blog site in the homepage.
Baidu does not seem to provide only to search users of some key words related to the independent site or home page, but also from many aspects to meet the user's search results satisfied with the degree of certainty. such as the above example not only show the user "Electric Circle" theme, but also showed the community views on the subject, commented: "What is the electric business circle?" The view and expectation of the electric business circle. "And so on all sides.
Therefore, we do not associate to the user experience this said, we all know, good community sites are very popular, the user is extremely friendly. The above conjecture seems to have been confirmed, those with user-friendly, meaningful content of the page, is favored by the vast number of visitors and long time to stay on the page, is the Baidu need to show the search results page. Therefore, the author here to advise some contestants, don't be bored to their own site, casually change the label, casually will "electric business" a word like paste Dogskin plaster the same as the site home page also regardless of its title or content statement whether fluent practice, is naught.
In addition, is also relying on the mass of tools to create the chain of the Navy, it is urgent. This article by the Sina Electric Business Circle http://blog.sina.com.cn/u/1958367794 Bloggers to provide, reprint please reserve, thank you!