Celebrities and famous enterprises? Dear Dr Donation

When visiting customers on a business trip, we will always see the Disaster Relief donation box in our customer company, and we will always be very touched by our friends who donate money to the box silently. The eyes of desperate children in the ruins of the earthquake always flash in front of us, those who donate money silently are always full of admiration.

A friend opened a software company with only seven or eight employees. After two years of operation, he just made a profit this year, but yesterday he donated five thousand yuan in the name of the company, my personal name donated 500 yuan. Compared to those well-known enterprises, the donation of 5500 yuan is nothing. For a micro-company that just made a profit, the boss made such a move, the old man was the first to hear about it. Don't blame the old man for having little knowledge. Every time disasters occur over the years, the news media always focuses on celebrities and famous enterprises, and lacks the necessary attention to the public welfare enthusiasm of ordinary people, every time I talk to my friends about donations, I always talk about how much Yao Ming donated, how much Liu Xiang donated, how much Lenovo donated, and how much founder donated, it seems that disasters have nothing to do with themselves, and they are always the most favored by God.

In a taxi ride in Shanghai, the driver's master calls out the donation notice sent by the company to the old man. The notice informs the driver to donate money to the company tomorrow. The masses donate at least 50 yuan, and the party members each donate at least 100 yuan, the taxi company calls for a donation worthy of respect, and the amount of money is forced to feel like it is. The driver master said, "Every time I think of the children who stay in the ruins, I can't help crying, it is not unwilling to donate, but it is unacceptable ".

Coincidentally, the company was passing by the door of a company. It was holding a mourning ceremony for the earthquake. Hundreds of people put candles in a circle and prayed silently. There was a donation box beside it, and reporters from the TV station were filming, maybe in the evening, the TV screen will show pictures of a certain company mourning the affected group, and news of a certain company donating yuan. is such a show really worth advocating?

Celebrities and famous enterprises take the lead in donation is worth advocating. After all, as celebrities and famous enterprises take the lead in donation, it has a certain exemplary effect, which can drive the enthusiasm of the whole people to donate and improve the public welfare consciousness of the whole society, after all, it is difficult to control natural disasters. Everyone does not know if they will meet each other on the next day. more sympathy and philanthropy are the embodiment of social progress and corporate social responsibility, however, every time you make a donation in these years, some enterprises will feel that the donation is not so reconciled. If you donate your money, you will always hope to be compensated in other aspects. Some enterprises will send a press publication and go to the TV, some enterprises may also ask people to write several articles for publicity and publicity. Large enterprises should expose their faces to national media and local enterprises at least in local media, after all, if you do good deeds, you will always feel unwilling. Even more explicit companies will even bind donations with TV advertisements. "XX rice donated 2 million yuan, together with the propaganda slogans and advertisements of the masses in the disaster area, it seems that they are a responsible enterprise and will lose money, even more companies that do not donate money will use the relief service in their advertisements to make great fortune.

Donations for public welfare should be made based on the actual situation of everyone and the organization. The profitable companies donate money and the companies that are not profitable are under the same pressure to donate money. Yao Ming has donated money and Liu Xiang has to donate money. Liu Xiang has donated 0.5 million yuan, yao Ming cannot be less than 0.5 million. Modern society advocates public welfare. Since it is a public welfare, he should learn the spirit of Lei Feng and look at the rankings published in China every year. The rankings are usually not celebrities or famous enterprises, but those who do not use charity to promote the enterprise to promote the brand. The real charity is those who donate silently, even if they are not celebrities or famous enterprises, even if they donate only 5000 yuan or 500 yuan, these talents are the backbone of society, and they are also the exemplary examples of society.

Don't ask the Elders whether they have donated money or how much they have donated. Think about the children in the disaster area, think about the people affected by the disaster, and extend your hands to donate your blessings silently, to be a respectable donor, the society needs you and the country needs you. Donations are not only related to celebrities and famous enterprises, but also to each of us. (Author: laomiao)

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