Hundreds of billions of e-learning markets
Shenzhen private enterprises covet "fragrant steamed bun"
There is no blackboard, no chalk, only a blackboard-sized LCD monitor. The teacher took the electronic pen, the student's hand a tablet computer, the knowledge transfer, the teacher questions, the student answers all through these interactive tools to do the seamless communication. Novel teaching mode, relaxed learning atmosphere, so that students learn to become happy ... This is the first national primary and secondary school information Technology teaching application exhibition (referred to as teaching performances), "cloud classroom" a scene.
At this exhibition, "Cloud Concept" has become the focus of the development of e-learning industry. The "Cloud School" learning interactive platform, which was founded by Shenzhen International Students, Shenzhen Cloud Science Technology Co., Ltd. (referred to as Cloud Science technology company), has made many participants experience this innovative technology education model. With the curiosity of "cloud school", the reporter of the private economy reported to Huang, chairman of the Cloud Science and technology company, and talked about the application and market prospect of "cloud education" in information-based teaching.
A transformation and upgrade aiming at informatization education platform
Sitting in front of reporters Huang, or young relationship, image with other entrepreneurs have a little in and out. "We are a company founded by international students, the team is very young, the development of the" Cloud School "project is also very young. "Huang introduced himself to this company.
Huang is a typical "Gen II". After studying from the UK in 2007, he started from the factory floor and gradually took over the family business in 2008.
At first Huang Zheng did not have the idea of innovation or a new way, just want to do the family to his business. But soon, the 2008 financial crisis hit the head, the business environment has changed. "At that time, enterprises mainly do foreign trade processing, affected by the financial crisis is not small. After this, the enterprise is determined to take the road of industrial transformation and upgrading. "Also in 2008 this time, Huang founded Shenzhen Cloud Science Technology Co., Ltd.
When reporters asked why they were targeting the education industry, Huang explained that it had something to do with his education experience. After studying abroad, a bunch of students often get together and discuss the differences between Chinese and Western culture and education. While studying in Europe, I realized the popularization of information education abroad. Domestic investment in education equipment, but in the application of the feeling is still deficient, so there is the idea and planning to enter the field of information education. In addition, we all want to do something, do something meaningful. "When it comes to your team, Huang Zheng is happy.
In the beginning, the students wanted to learn about the Apple Mobile iTunes App Store online store model, which opened a web shop for coaching and training learning tools in the country. After reaching out to educational institutions and publishers, they found that the latter had a tighter copyright control and felt that developing similar web stores for teaching was not mature.
After the first hit on the rocks, in the occasional opportunity, Huang learned that the country is implementing information-based education "three-way two platform" measures, which involves the creation of educational resources Cloud service platform. This look woke up Huang's brain: "Using cloud technology to promote the cause of education, this is not what we want?" So Huang and his companions made a "cloud school" interactive teaching system by using the technology of the hand, and "ventured" to introduce themselves to the education and audio-visual library under the Ministry of Educational.
B Cloud Education attracts the vision of the education sector
To everyone's surprise, the audio-visual education Center has a good response to its "cloud school" project. In the ensuing series of promotional events and conferences, cloud technology companies were invited to attend. "Audio-visual center for a private enterprise can make such a forward-looking information project is very interested in, I hope we can continue to optimize and improve the relevant technology, put into practice as early as possible. "Huang said proudly.
According to the introduction, "Cloud School" is an innovative educational information service platform. It is based on information technology to build a digital campus, relying on the "cloud" to provide educational learning solutions, through the cloud terminal system for the overall framework of the school, so as to achieve efficient, safe, green teachers, students, parents three-party interactive learning environment. "We have the information-based education to achieve the" three nets in one ", so that mobile phones, flat, TV seamless docking between, so that everyone regardless of work or life, can be done at any time to learn, lifelong education. "Huang said.
Reporter learned that the current popular home audio-visual products, in essence, or hardware products plus simple procedures to achieve the teaching function, its extensibility and interactivity is not strong, and "cloud education" use of the terminal, pay attention to the interactive services, in addition to the knowledge can be taken with the learning, the biggest feature is to do the students, The interaction between school and parents to learn communication.
"' Cloud school ' is not the biggest value of its terminal equipment, but the provision of continuous upgrading of teaching services and learning experience. Huang told reporters, "Cloud school" or a home-school relationship to maintain the platform. Parents through the cloud school platform can be in time to maintain communication with teachers, understand the children in school learning situation, solve the problem of difficult communication between home and school, to achieve the interaction between home and university, joint education. Students in the cloud school platform and teachers and students to learn, exchange, discussion, educational developments, mutual promotion.
It is reported that in Shenzhen, the first national primary and secondary school information technology teaching and application performances, "Cloud school" interactive classroom to attract a lot of local education sector's vision: all over the education base is being built to invite "cloud school" technical team to join. And reporters learned that the cloud science and Technology "cloud school" interactive classroom has been in Shenzhen Baoan and Futian District trial for nearly half a year, by teachers and students welcome.
Huang told reporters that any technology and service products are constantly optimized, e-education as a new industry, is still in the groping and testing stage, hope to continue to improve the future "cloud school" technology. "At present, China's cloud education market is very large, only by the state input and national Audio-visual library to drive is far from enough, need more private enterprises to promote the development of the entire industry." Hope that more private enterprises in the future to invest in the cloud education, together to make the market cake, for the country's education to contribute to the cause. ”
C Cloud technology pry hundreds of billions of audio-visual market
At present, the electronic teaching industry is a business gathering of the sunrise industry, a large number of educational companies in the country are increasing research and development efforts to win hundreds of millions of yuan of audio-visual market big cake. "Cloud" technology application as the electronic education industry forces, is expected to become the main force of the future audio-visual market. It is predicted by 2015, China's cloud computing industry chain scale in the education industry will account for more than 15% of the share.
In fact, the huge market is attracting more enterprises to enter the audio-visual market. The "cloud" became the hottest concept in the Shenzhen teaching exhibition. Reporters learned that the Shanghai Pavilion has a "cloud watch", collect the students ' instant heart rate, calculate the calorie consumption indicators, through the intuitive data graph, to achieve real-time physical data monitoring students in the classroom. Shenzhen Science and Technology exhibition electronic schoolbags and "cloud School" learning interactive platform. The mental training of middle school students on display at Guanlan Middle School is based on the latest idea technology and teaching cloud Platform under the Windows system, and the brain Wave acquisition technology synchronizes the students ' concentration and relaxation level in the learning process, and helps students to carry out effective psychological training.
Insight into the "cloud" education is "fragrant steamed bun" not only technology-based companies, education industry, the upstart is also eyeing this market. As a subordinate enterprise of East China Normal University, China Master Capital is the leading provider of overall solutions for education informatization in China.
Recently, China's capital city and the internet giant Cisco launched a "Cisco Chinese teacher Capital Education cloud terminal." This tailor-made product for the Chinese education market, integrated with the China Teacher Capital Interactive teaching system, with electronic whiteboard, short-focus projector, IP camera, electronic schoolbags and audio systems and other equipment, the formation of a whole class of digital teaching system, to meet the campus network construction, school class interconnection and the needs of the school interconnection in the region, It realizes the remote interactive teaching, the sharing of teaching resources in the region and the unified management, and constructs the digital campus and regional education Information network with high quality, high efficiency and safe and reliable.
Cho Hao, chairman and chief executive officer of Shanghai Huayi Capital High-Tech Co., Ltd., the cloud computing, which is the main feature of remote sharing and interaction, will greatly promote the informatization of Chinese education and has broad prospects. "Through the introduction of cloud computing, Chinese education can realize the change of teaching methods and the equalization of educational resources." "In the coming years, cloud education will be the main driver of the education information market," he said. ”
Experts also call for a correct view of the "cloud education" market, so that "cloud" technology does not become "floating clouds." "Cloud education" concept and innovation in China is still in a immature stage, after all, "cloud computing" itself in the overall market environment problems there are still many shortcomings to be solved. This will require more exploration and experimentation for cloud-based education, in order to implement more specific teaching. For example, the construction of large-scale sharing of educational resources, the creation of network platforms, the construction of new libraries, the realization of a step-by-step implementation of each link will require time and process. Immaturity does not mean that the concept of "cloud education" will become a "floating clouds." With the development of technology and the application of educational technology, it is overwhelming to build the educational environment of digital campus and digital teaching in the future.
Source: http://www.zhuyuanedu.com/news/301.html
"Cloud Education": Let "cloud" technology does not become "clouds"