Color filter effects in web design
In today's world of advanced special effects and subtle styles, who would have guessed that simple techniques like solid colors and gradients could catalyze creativity and greatly enhance the aesthetics of the site? Modern web designers have shown that elegant illustrations, exquisite graphics and stunning photographs are naturally highlighted under the color filter effect. The atmosphere is fresh and the website is becoming dazzling. Indeed, it helps to solve some problems.
First, the color filter can give the site a refreshing appearance, but does not add to the burden. Secondly, it is a good way to enrich the design by matching the colors of various emotions. Third, as a low-transparency mask, it does not obscure the charm of the main background, which is especially useful for those who want to slightly downplay the carousel or video area but still want to keep their attractiveness. Finally, it provides a solid foundation for the previous content, which takes into account readability.
Reference: Best Practices: First-class branding and promotion sites
This approach works in a very coordinated manner with a variety of elements: white, popular flat-style elements that provide a strong contrast, and contour graphics that add a delicate touch to the project.
Here are some excellent web design examples of how to use this technique correctly.
Zimya
The landing page features a beautiful translucent gradient that instantly evokes a positive feeling of warmth. From purplish red to orange yellow, the gorgeous color of the matte layer is fascinating.
Red Collar
A smooth translucent gradient greatly enriches the background image-the visual symbol of this institution. It adds a bit of uniqueness and is not only complementary to the whole scene, but also creates an enthusiastic atmosphere.
Ingram Cole and Land
This site is based on some great pleasing effects, not only for its animations, but also for the success of photo processing throughout the site design. From purple to pink, warm and subtle gradients make the Welcome page look pretty luxurious.
Adopt Wales
The designer has a charming pink gradient on the background of the video, creating a friendly atmosphere. The choice of color and transparency highlights the above elements well.
Snippet App
The combination of blue and white is very useful for those who prefer to create a holistic sense of calmness and convenience. The designers actually used three shades, but the two were dominant.
Joyce Van Herck
Joyce Van Herck is a high-end artist, and her online portfolio site embeds beautiful geometric shapes. The sweet translucent gradient makes the slash vibrant and strengthens this pleasant atmosphere.
Electric Mainline
Like the snippet app mentioned earlier, the designers used a mix of blue and white. In any case, a low-transparency masking layer allows the user to appreciate the background image behind the protagonist.
Solid Giant
Pink is used to solve several problems. First, it effectively highlights slogans, logos, navigation, and subtle white ghost buttons; second, it creates a relaxed atmosphere; Finally, it embodies the brand identity.
Invelab
Similarly, the designer tries to create a perfect contrast between the background and the foreground, while also directing attention to the pictures of the studio. Bright Purple is effectively complementary to white.
M2b
A cheerful translucent gradient reinforces the site's visual performance. Thanks to this approach, the new colors make the pictures behind them all add up. White is used as a complementary color to make the content look conspicuous.
Lovedays
The designer used a flat style on the Welcome page. The minimalist design contains only a few contour elements, simple fonts, simple buttons, and a city background map. The latter, in combination with the translucent blue, adds readability.
Numero Neuf
The homepage features a large number of image-based navigation, each covering a layer of black translucent filters. This is a very common approach: if you want to create a perfect contrast for text and fade the menu items, it's natural to focus your attention on a selected item.
Evoluzione Telematica
Green makes people think of positive energy, and this is how it is used here. Bright tones together with white create a positive image.
The place
The designer reproduced elegance in a minimalist manner. The selected color reflects the personality of the website and unifies the video style.
Obbaki Foundation
Color can enhance the degree of coordination of the sense of perception. It enriches the theme of the site while adding some dramatic effects, contributing to the overall atmosphere.
Studio up
The agency showed a visually poor scrolling introduction page through fascinating effects, proving to ordinary users that they were familiar with the trends of the web. Each page has its own unique color that is overlaid on a dynamic background to highlight its content.
Hype Agency
The designer has a whole piece of orange in the focus area, creating the right positive atmosphere for the site. The other color is white, very bright and fits into it.
Louis Currie
Louis Currie was not satisfied with a single color; he used a whole set of different crayons to display alternating colors. This site will definitely reflect his keen sense of color and coordination.
Grey Group
Gorgeous turquoise covered the home page, like a layer of veil without weight, reinforces the site's orderly appearance. Contour Graphics and Ghost buttons are well-highlighted and actively fit in with the main tone.
Papertelevision
A thin layer of bright and colorful colors is pleasing to the eye, accompanied by every major part. The Deep purple of the homepage is hardly noticeable, but it can still make the page lively and interesting.
Conclusion
Color Filters-This basic technique used in graphic design, has been reborn in web design. Although the color slightly diluted the design, it also brings a hint of refinement and special charm, while also functional.
From the network
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Translator: Cola Orange; address: http://colachan.farbox.com/post/3383
Color filter effects in web design